In 2024, we studied the SEO jobs available in New York City, NY.
Here’s what we discovered:
Key Takeaways
- The average NYC SEO salary is $76,235, surpassing the U.S. average by 19%.
- A bachelor’s degree is needed for 95% of SEO jobs in NYC.
- SEO, social media marketing, and keyword research are required for SEO jobs in NYC.
The Average Annual Salary for SEO Specialists in NYC
Our research found that the average SEO job salary in New York City is approximately 19% higher than the national average in the United States.
Currently, the average annual salary for an SEO specialist in NYC is about $76,235, in contrast to the US average, which hovers around $64,032.
Moreover, the earning potential within the New York City market is considerable.
A notable segment of the industry (83 out of 1,251 positions surveyed) offers salaries exceeding $105,000 per annum.
Nonetheless, most SEO roles in New York City offer salaries ranging from $55,000 to $80,000.
There’s also a significant part of the market (426 out of 1,251 surveyed positions) where professionals earn between $85,000 to $100,000.
Minimum Educational Requirements for SEO Jobs in NYC
When it comes to educational requirements for SEO jobs in NYC, the vast majority (95%) hold at least a bachelor’s degree.
These degrees are usually in fields like marketing or communications. The reason is that there aren’t many “formal” educational programs for SEO.
Even so, there’s room in the industry for those without a bachelor’s degree. Roughly one in every 25 job postings is open to candidates with an associate degree or less.
Also, most SEO job listings in New York City call for mid-level experience, with 254 out of 412 positions surveyed falling into this category.
Notably, there’s a distribution of entry-level versus senior-level roles, and there’s a noticeable leaning toward hiring more entry-level SEO specialists.
Skill Requirements for SEO Jobs in NYC
Proficiency in SEO is a given when it comes to the skills required for SEO positions in New York City.
Yet, employers value a suite of additional sub-skills, including:
- Social Media Marketing
- Keyword Research
- Performance Marketing
- Marketing Automation
- Affiliate Marketing
- Digital Marketing
- Email Marketing
These skills suggest employers seek candidates who can contribute to a full marketing strategy.
Type of SEO Jobs in NYC
In New York City, most SEO jobs (66.9%) are full-time.
Part-time opportunities also make up a significant part, accounting for 33.1% of the market.
Regarding the work environment, most positions (72.8%) are on-site.
Still, there are options for hybrid (20.4%) and fully remote (6.7%) roles for those seeking flexibility.
Conclusion
Overall, NYC’s SEO job market offers great salaries and wants bachelor’s degrees and versatile marketing skills. When it comes to job types, full-time, on-site roles are popular, and some flexible work options are available.
You may also like:
