Today’s shoppers interact with brands and products across multiple touchpoints before making a purchase, which means having a presence on numerous shopping destinations is crucial to revenue generation.
But before you start listing products on a bunch of new channels, it’s important to consider and prepare for the challenges of scaling your online business.
This paper examines five common mistakes that sellers make when adding new channels, how they stifle growth, and what can be done to prevent them.
Visit Digital Marketing Depot to download What Merchants Should Avoid When Adding New Ecommerce Channels.
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Digital Marketing Depot is the resource center for digital marketing strategies and tactics. Created by Third Door Media, Digital Marketing Depot features a robust library of hosted white papers, eBooks, original research, and webinars on a wide range of digital marketing topics- from advertising, analytics, data and content management, to email marketing, SEO and PPC campaign management, and much more. Visit us at http://digitalmarketingdepot.com.
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