A single SEO strategy may not be enough? VGISEO recommends a consideration for the inclusion of other ranking factors than using only what is shared here.In many cases, the optimal online visibility for digital content ranking on Googles first page, requires more than a single select ranking factor.
SEO Strategy #1: Bolding
Here is a proven strategy which has been in use by VGISEO for years. This first share of our online marketing strategies is used by VGISEO most often when compared to the other two marketing stratagies shared. Bolding is used to tell the search bot’s which word in a string is most important? By bolding a select word, similar to the example which follows, < Olympia, Tumwater, Lacey, Lakewood, Dupont, Steilacoom, Roy, Yelm, Rainier, Tenino, and the South Puget Sound. > tell’s the search bot the word we are wanting to focus. This has been successful when wanting to focus the bot’s attention to a select location or product or service for more than two years.
SEO Strategy #2: Optimize Your “Above the Fold” Content
Understanding “Above the Fold”: The “above the fold” area of a webpage is the part that’s immediately visible without scrolling. Search engines like Google pay close attention to this section because it’s crucial for making a positive first impression and encouraging visitors to stay. It is also is due in no small part to the volume of searches accessing Google from mobile divices with thier smaller screens.
VGISEO’s approach to “above the fold” optimization is slightly different including a focus on the top third of the page. VGISEO will also consider using other proven methods of SEO for this area and almost always will include edits to the menu.This strategy has proven reliable within our SEO practices for at least two years.
SEO Strategy #3: AI-SEO
VGISEO is adopting AI SEO strategies to refine our digital marketing approach. This involves careful attention to links and the content on linked pages to ensure consistency in keyword and phrase usage. Our Chief of SEO emphasizes the importance of exact keyword and phrase matching across all linked content – even minor variations in punctuation or capitalization can negatively impact SEO. This meticulous approach, while always part of our strategy, has gained heightened importance with AI-powered search.
Furthermore, we’re prioritizing ‘Schema’ SEO. Schema provides structured data that helps AI clearly understand your website’s content. This strategy is crucial as AI becomes increasingly integrated into search results.”
Example: Schema Markup for a Homepage
Code snippet
<script type=”application/ld+json”>
{
“@context”: “https://schema.org“,
“@type”: “Organization”,
“url”: “https://www.example.com“,
“name”: “Example Company”,
“logo”: “https://www.example.com/logo.png“,
“contactPoint”: {
“@type”: “ContactPoint”,
“telephone”: “+1-555-555-1212”,
“contactType”: “customer service”
}
}
</script>
We hope that our share of proven SEO startagies was enligtening. At VGISEO we do not stop at 200 ranking factors. VGISEO believes first that every website requires a unique approach to both SEO today and tomorrow. Wether it is labeled AI-SEO or other. When it comes to search engine optimization, our record speaks for itself. Want to know more? Call us… (206) 886-6556
