Here is a recap of what happened in the search forums today, through the eyes of the Search Engine Roundtable and other search forums on the web.
Google may have hit Fortune Recommends with a search penalty of some kind. Google Merchant Center is testing new audience insights. Google is testing people’s insights for discussions and forums results. Google is testing expandable knowledge panel cards. Google’s John Mueller said it is tempting to optimize for tool metrics but there are no shortcuts. Plus, I go offline tonight through Saturday ***** again, anything you see from me then was pre-written and scheduled.
Search Engine Roundtable Stories:
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Did Google Hit Fortune Recommends With A Search Penalty Over Site Reputation Abuse?
Google may have hit Fortune Recommends with a search penalty, downgrading its Google search rankings. This may be related to the site reputation abuse policy, like it may have done previously to Forbes Advisor a few weeks ago and some other large publications. -
Google Merchant Center Audience Insights Beta
Google is testing new Audience Insights or audience analytics within the Google Merchant Center interface. This can show you your audience’s regions, ages, gender, age group and more. -
Google Search People’s Insights For Unprofessional Medical Advice
One of the complains with Google Search showing Reddit or other online forums all the time is that for medical questions, the answers can be dangerous and harmful. But at the same time, they can also provide help for people going through a rough time, to hear from others going through it. -
Google: It’s Tempting To Optimize For Tool Metrics; There’s No SEO Shortcuts
Google’s John Mueller said he understands why some in our industry look to optimize for metrics within various SEO tool platforms, but he said there are not shortcuts in SEO and optimizing for those metrics won’t directly lead to Google search ranking or SEO gains. -
Expandable Google Knowledge Panels On Desktop Search
Google now has the ability to expand sections of knowledge panels on the desktop search interface. So when you search for Elon Musk and want to see his children, Google needs to have a down arrow to show more that expands on desktop to show more. -
Google’s CEO Sundar Pichai Making Bamboo Fan
Here is a photo of Sundar Pichai, Google’s CEO, making a bamboo fan at the Google offices in Japan. At least that is what it looks like? Or maybe he was just gifted the fan?
Other Great Search Threads:
Search Engine Land Stories:
Other Great Search Stories:
Analytics
Industry & Business
Links & Content Marketing
Local & Maps
Mobile & Voice
SEO
PPC
Search Features
Other Search
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