Google has sent some Google Ads advertisers email notices that any of their Google Ads experiments without an end **** will now be assigned a default end **** of August 23, 2024.
Google said you can always adjust your end dates for your ads to avoid them from expiring automatically.
Thomas Eccel shared the email on X which reads, “You’re receiving this message because your Google Ads account has Campaign Experiments without an end **** specified.”
Google added, “Effective from 1 June 2024, all current Campaign Experiments without an explicitly specified end **** will automatically have a default end **** set to 23 August 2024. You can also adjust the end **** at any time before the experiment ends.”
If you have an issue with this, Google said you can reach out to your account manager.
Here is a screenshot of the email:
Forum discussion at X.
Source link : Seroundtable.com