Just when we thought that we could use everything AI to write all of our content, developers went and dropped AI writing detectors on us, too. The creators of ChatGPT themselves released one just a few weeks ago, amidst new Google statements and updates on the whole issue of generative AI and content. It’s looking … Read more
We get it – You **** your customers; you believe in the value of your business; you want to do what’s right. But you also want sales. With the direction brands are moving in today, sometimes it almost feels a little shameful or embarrassing to say it out loud. But yes; you do need sales. … Read more
What Is the Google Display Network? The Google Display Network (GDN) is a group of more than 2 million websites, apps, and videos where Google ads can appear. Collectively, the GDN reaches over 90% of internet users worldwide. You can use a type of Google ads called display ads to serve your ads on the … Read more
March 14, 2023 | Posted by The In Search SEO Podcast Welcome to part two of a three-part discussion about Google Analytics 4. And in this episode, we’re going to be looking at the key benefits that GA4 offers over Universal Analytics. Taking part is Jeff Sauer, founder of Jeff Analytics and Data-Driven … Read more
In today’s digital age, having a solid online existence is critical for companies of all sizes. With consumers resorting to internet search engines for information, products, and services, it’s more crucial than ever before to guarantee that your business is visible and obtainable on the web. That’s where an SEO (Search Engine Optimization) agency comes … Read more
.png "What’s a Content Marketer? Exploring Skills, Roles, and Salaries")
So you want to be a content marketer? Or perhaps you want to hire one? Well, strap yourself in for the full lowdown on this exciting industry. Content marketing is based on creating, publishing, and distributing content to a specific target audience. Online content marketers are the people who help plan, create, and publish this … Read more
As press release distribution has shifted from an offline to online activity over the years, people are realizing the potential press release can have for increasing a company’s search engine presence, which brings me to my next point. SEO and press release writing works best when done together these days. Many search marketing tactics come … Read more
by Jim March 8, 2023 Welcome back! I’m still going on about AI, but it’s hard not to seeing as every other day seems to bring new developments. Bing has integrated ChatGPT for a select few users, and by all accounts it has more than a few issues to iron out. Microsoft’s plan is to … Read more
Technical SEO tools are plentiful. However, tools are just part of the equation. Tools are useless without an experienced technical SEO professional to guide the strategy and ensure successful results. But, within the hands of an experienced professional, tools can do many wondrous things. From scaling a site’s SEO effortlessly to creating content, it’s possible … Read more
Microsoft Bing has added Bing Chat answers in the Bing Search results in place of some of the answer boxes. We knew this was coming, as Mikhail Parakhin, who leads up Bing Search and Bing Chat, suggested would happen a week ago and now it seems to be here. What it looks like. Here is … Read more