Google November Core Update: 6 Insights From Millions of Queries

Google November Core Update: 6 Insights From Millions of Queries

Enterprise SEO platform BrightEdge is actively monitoring millions of keyword search results, detecting real-time trends in Google’s AI Overview and organic search tied to the ongoing November 2024 Core algorithm update. The data suggests six preliminary observations on the direction of Google’s algorithm and what publishers and SEOs need to know now. AI Overviews is … Read more

November 2024 core algorithm update: key changes and what they mean for local SEO

November 2024 core algorithm update: key changes and what they mean for local SEO

In November 2024, Google launched a core algorithm update with significant implications for local search engine optimization (SEO), with a strong focus on improving the quality and relevance of local search results. This update sharpens Google’s ability to deliver results that accurately reflect local needs, emphasizing user experience, content relevance, and website credibility. These changes … Read more

Theory, Tools & Practice: Roadmap for Beginners in SEO — Serpstat Blog

Theory, Tools & Practice: Roadmap for Beginners in SEO — Serpstat Blog

Have you ever felt overwhelmed by the vast world of SEO? We’ve created a comprehensive, practical roadmap that goes beyond theory. This SEO roadmap covers everything you need to become a well-rounded professional, from understanding how search engines work to implementing advanced automation techniques. Start with fundamentals and gradually move to advanced concepts. Every section … Read more

Google SERPs Without Favicons Is A Glitch

Google SERPs Without Favicons Is A Glitch

Last week, reports claimed Google was testing mobile search results without favicons or colors, eliminating any advantage conferred by a well optimized favicon. However, a Google representative confirmed this was not a test. Favicons In Search Results The word favicon is short for “favorite icons,” an image meant to be shown in browser tabs, in … Read more

The Tabloid Technique: How to Easily Land Local Links With Digital PR

The Tabloid Technique: How to Easily Land Local Links With Digital PR

Local newspapers will link to anything. Seriously. Did you run the numbers and find that people in their state pay more lifetime tax than anyone else? They’ll cover it: Did you find that their city has the worst train delays in the whole country? Yep, they’ll cover it: Even if your data point is quite unimpressive, like … Read more

The 50 Fastest-Growing AI Companies

The 50 Fastest-Growing AI Companies

We analyzed the branded search growth of 3,000 software companies to discover the fastest-growing AI companies around. When we published our list of 50 trending tech startups, surprise surprise—AI companies topped the list. In fact, AI is so *** right now that I decided to add hundreds of AI startups to our company list and … Read more

Google’s Martin Splitt: Duplicate Content Doesn’t Impact Site Quality

Google’s Martin Splitt: Duplicate Content Doesn’t Impact Site Quality

Google’s Search Central team has released a new video in its “SEO Made Easy” series. In it, Search Advocate Martin Splitt addresses common concerns about duplicate content and provides practical solutions for website owners. Key Takeaways Despite concerns in the SEO community, Google insists that duplicate content doesn’t harm a site’s perceived quality. Splitt states: … Read more

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