Secure a virtual front-row seat on Tuesday, May 23, at 9 a.m. PT for Google’s premier event showcasing the latest ads, products, and innovations, Google Marketing Live.
The event will explore how Google’s AI-driven ads solutions can amplify your marketing skills and generate impressive business outcomes in the evolving economic landscape.
The pre-show starts at 8:55 a.m. PT, followed by the opening keynote at 9 a.m. PT. Technology Broadcast Journalist Laurie Segall and Google VP Jason Spero will then lead an in-depth session discussing Google’s latest product unveilings, complete with a Q&A featuring the teams behind their creation.
Google Marketing Live 2022. Here’s what happened at GML 2022.
- YouTube Shorts ads. Those advertisers currently running video action campaigns and app campaigns will have ads automatically scale to fit Google’s TikTok competitor, YouTube shorts.
- Swipable shopping ads in search. A big, bold new ad display pairs organic shopping results with shopping ads for a highly visual shopping experience.
- Product feeds for a shoppable YouTube experience. Google gave advertisers the ability to connect product feeds to campaigns to create shoppable video ads on YouTube Shorts.
- Product 3D ****** to appear directly within the search engine results pages.
- Insights page updates. The Insights page got a major overhaul, with a focus on attribution and first-party data.
- And so much more.
Join us for SMX Advanced 2023 for a roundtable discussion on GML 2023 and hear reactions and insights straight from Google Ad experts.
Register. Register for Google Marketing Live 2023 here.
Why we care. In the fast-paced world of digital marketing, staying up-to-**** with the latest tools, technologies, and strategies is crucial for maintaining a competitive edge. Google Marketing Live 2023 is a free event and allows advertisers to stay ahead of the competition and on top of industry trends and changes.
Source link : Searchengineland.com
