We looked at 173 SEO jobs in Oakland, CA, and surrounding areas, such as the Bay Area and San Mateo, to better understand the SEO job types in the area.
Here’s what we found out:
Key Takeaways
- SEO Jobs in Oakland, CA, pay 47% more than average.
- Most SEO jobs pay between $50k – $80k and $105k+.
- Oakland, CA, had 84% more job opportunities than average.
The Average Salary for SEO Jobs in Oakland, CA, is $94,291 (47.0% Higher Than the National Average)
During our salary search, we found that SEO jobs in Oakland, CA, are 47% higher than the United States national average.
SEO specialist salaries in Oakland, CA, were $94,291, whereas the national average is $64,032.
Interestingly, most paid between $50k – $80k and $105k+ from these jobs.
Oakland, CA, has 84% More SEO Job Opportunities
Out of the 100 locations we researched, there was an average of 94 job opportunities per location. Oakland, CA, however, had 173, 84% more than average.
These are mostly full-time jobs, with some part-time opportunities as well.
These jobs come from local places such as Smart Meetings, the Contra Costa Community College District, Bright Business Media LLC, Salvation Army, Stingray Direct, and Putnam Mazda.
The companies researched were located in and around Oakland, in places such as San Francisco, CA, Emeryville, CA, Foster City, CA, etc.
69.9% of Oakland, CA, SEO Jobs are On-Site
For search engine optimization jobs in Oakland, CA, nearly 70% are on-site. The remainder is hybrid work (19.7%) and remote work (10.4%).
95% of Jobs in Oakland, CA, Require a Bachelor’s Degree or Higher
When it comes to education, many SEO specialist jobs in the area require a bachelor’s or master’s degree (some even a doctoral degree).
The remaining 5% of jobs require an associate degree or lower (such as a high school degree). However, expect these to be entry-level jobs.
Most Jobs Require Mid-Level Experience in Oakland, CA
Regarding experience, it’s likely the ideal candidate will need mid-level experience.
There are some entry-level roles. When it comes to the senior level, there’s more than average compared to other locations.
Top 5 Demanded SEO Skills in Oakland, CA
In our research, we found 5 demanded skills in SEO job in the job description across San Jose, San Diego, and the Oakland, CA area. These included:
- SEO (Search Engine Optimization): Understanding of Google Analytics, SEO Audits, SEO content strategy, local SEO, off-page SEO, and on-page SEO.
- Social Media Marketing: Knowledge of social media marketing strategies and how they impact a company’s SEO strategy.
- Keyword Research: Using SEO analysis to identify keywords for content marketing to improve online presence.
- Marketing Automation: Implementing marketing campaigns focusing on automation, such as email marketing to the target audience.
- Performance Marketing: Undergoing A/B split testing and optimizing webpage structure for the best possible outcome.
We also found less-demanded skills for a digital marketer in our research, such as content creation, lead generation, executive leadership, PPC specialist, and web design.
Conclusion
The exact location of Oakland, CA, offers some exciting opportunities. However, nearby places such as Fremont, CA, San Ramon, and the general San Francisco Bay Area also do.
They also have jobs for all education and experience levels. So it doesn’t matter if you’re an SEO Expert or not. You may be able to find something if you have skills in other areas.
Overall, qualified applicants will find a lot of opportunities in and around Oakland, CA, making it an attractive sport for SEO’s.
One last note: if this seems overwhelming, you should consider getting an SEO career mentor or learning an SEO training curriculum like Gotch SEO Academy.
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