Recently, we looked at 100s of SEO jobs in Philadelphia, PA, and its surrounding areas, such as West Chester, King of Prussia, and Horsham, PA, to better understand the market.
Here’s what we discovered:
Key Takeaways
- The average salary for SEO specialist jobs was $64,149.
- Over 50% of all jobs require a mid-experience level in SEO.
- Almost all job descriptions suggested they needed a bachelor’s degree or higher.
The Average Annual Salary for SEO Jobs in Philadelphia is $64,149
Our research reviewed various job types in places like Philadephia and areas around it like Malvern, PA, Lansdale, PA, and Neshaminy, PA.
Based on the SEO jobs we found in these areas, the average salary was $64,149. This is actually 0.2% higher than the national average salary of $64,032.
The salary distribution for SEO jobs in Philly was quite a bit, as jobs ranged from SEO managers and SEO analytics specialists all the way to general digital marketing managers.
Philadelphia, PA, has 44% More SEO Job Opportunities
Compared to the 100 other locations we researched, Philadelphia, PA, had 44% more job opportunities.
The job opportunities were a very nice mix of part- and full-time roles:
These jobs came from top brands such as Publicis Health Media, SMB Team, SEOM Interactive, Arcadia University, Credit Union, American Heritage, and more.
You also had a nice amount of hybrid work and remote jobs to select between:
60% of SEO Jobs in Philadelphia, PA, Require Mid-Level Experience
Just over half of all Philadelphia, PA jobs required mid-level experience, followed by entry-level SEO and senior-level roles.
97% of All SEO Jobs in Philadelphia, PA, Require a Bachelor’s Degree or Higher
Regarding education, most jobs need a bachelor’s degree or higher (like a master’s degree).
There are some jobs for SEOs with an associate degree or lower, like a high-school degree, but these jobs are limited.
Top 5 SEO Skills in Demand in Philadelphia, PA
During our salary search, we also found various in-demand skills for search jobs. The top 5 are the following:
- Search Engine Optimization (SEO): Understanding SEO strategies and best practices in areas such as on-page, off-page (link building), and technical SEO.
- Social Media Marketing: Experience performing social media marketing strategies to improve your SEO campaigns.
- Keyword Research: Using tools and strategies to find the best keywords to target for your content creation strategy.
- Marketing Automation: Knowledge of using tools to automate marketing tasks to streamline and boost SEO efforts.
- Email Marketing: Using email marketing to reach SEO goals and for other areas like lead generation.
Some job alerts also indicated various other “related fields” that these companies were looking for. Some include experience as a digital marketer, content writer, and graphic designer.
Conclusion
With many on-site and work-from-home opportunities, an above-average annual salary, and a broad range of SEO job types, Philadelphia, PA, is a good spot for SEOs.
It doesn’t matter if you’re an SEO project manager or a general digital marketing specialist; you’ll find something of your liking here.
One last note: if this seems overwhelming, you should consider getting an SEO career mentor or learning an SEO training curriculum like Gotch SEO Academy.
You may also like:
