The search engine giant finally wrapped up its August 2023 broad core update on September 7, 2023, 16 days and three hours after its initial rollout.
Here’s Google’s announcement from X: “The rollout is now complete as of September 7, 2023.”
To check the status yourself, you can also visit its Google Search Status Dashboard here.
This broad core update is crucial for companies leveraging their Google Search visibility regularly to gain leads and customers. So, if you experience a change in rankings, Google recommends ensuring stellar content quality.
Here are some strategies you can do to recover from a core update:
- Audit your rankings drops: What elements do pages that overtook yours have that yours don’t?
- Self-assess your website: Are you providing enough helpful content for Search to rank your website higher?
- Consult a third-party opinion: You might be biased about your website, so having a fresh set of eyes helps assess its quality.
This is the second core update for this year, and we’re seeing other significant updates being rolled out. For instance, Google recently announced the initial rollout of its September helpful content update, which includes an update on third-party content treated for the overall helpfulness of your website.
How did your rankings turn out after the broad core update? We suggest checking them out and implementing a holistic approach when enhancing your website and content.
Read Google’s full help document for core updates to know more.
More SEO News You Can Use
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AI-Generated Amazon Listings Are Coming to Amazon: The AI fever continues in Amazon as the eCommerce giant launches its generative AI tool for listing content. According to Amazon, most of their early adopters use its generated content for their listings. Robert Tekiela, VP of Amazon Selection and Catalog Systems, claims that the company’s ****** “can infer, improve and enrich product knowledge at an unprecedented scale.” For instance, its model can detect a round object with a specified diameter or a shirt’s collar style from an image. We also covered another AI tool from Amazon that summarizes customer reviews, which means both sellers and buyers in the marketplace can now enjoy a faster, more streamlined trading experience. While these tools cut back your time spent creating listing content, it’s still essential to ensure accuracy before submitting your listing to Amazon’s catalog. Will you try this tool on your own products? Read Amazon’s full announcement here.
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