Future-Proof SEO: Navigating 2023’s Changes & Anticipating 2024’s Trends

Future-Proof SEO: Navigating 2023’s Changes & Anticipating 2024’s Trends

2023 has been quite the roller coaster ride in the world of SEO, from critical ranking signal changes to Google’s Search Generative Experience (SGE). So, if you’re looking to gain a competitive advantage in 2024, now’s the time to reflect on the past year, understand its implications, and gear up for the future. Join us … Read more

Digital Competition: Unpacking 2023’s Traffic Channel Trends to Win in 2024

Digital Competition: Unpacking 2023’s Traffic Channel Trends to Win in 2024

Analyzing industry-specific traffic trends allows digital marketers to build strategies that align with established traffic patterns in their industries, take advantage of overlooked channels, and maximize returns by allocating resources more effectively. In this report, we examine industry-based traffic distribution data gathered for 2023 using Semrush Open .Trends. Across the report, we’ll look at several … Read more

SEO for Online Reputation Management: 2023’s Best Strategies

SEO for Online Reputation Management: 2023’s Best Strategies

In this guide, I’ll show you exactly how to take control of the SERP for brand searches, with super easy (and cheap!) techniques that my grandma could do in a spare Sunday afternoon. We’re talking about online reputation management (ORM): the process of pushing down negative reviews down off page 1. Imagine this scenario… you’re … Read more

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