Today’s shoppers interact with brands and products across multiple touchpoints before making a purchase, which means having a presence on numerous shopping destinations is crucial to revenue generation. But before you start listing products on a bunch of new channels, it’s important to consider and prepare for the challenges of scaling your online business. This … Read more
We already do a great job with internal linking on the Ahrefs blog. But we wondered if adding a related posts section would help us and whether users would use it. Our marketing team was fairly split on whether we should have a section like this and whether it would help. I’ve had great results with … Read more
Google is testing adding the hotel and restaurant website link directly to the Google Search hotel and restaurant listings on the main search results screen. This is instead of making you go through the Google hotel or restaurant results interface to learn more. I wonder if this is related to the changes Google is making … Read more
Google is testing adding the ability to search for just web results, like you would filter by just video results, just image results, just news results, just shopping results and so on. Google is testing placing “web results” to the top search bar under the search box. Here are two screenshots from Punit who shared … Read more
It has been just about a year now since Microsoft launched Bing Chat (now known as Copilot) and Bing’s market share has only grown less than 1% according to StatCounter. Most of you may not be surprised, since our poll shared shortly after Bing Chat launched had most of you thinking Bing won’t gain that … Read more
Have you ever wondered how certain Google search results for products stand out with detailed information like pricing, ratings, reviews, and images, setting them apart from standard listings? These enhanced results are called Product rich results, achieved through Product Schema Markup, aka Product structured data. In this article, we dive into what Product Schema Markup … Read more
The generative AI version of Google Search, Google Search Generative Experience, is now rolling out to over 120 countries and territories. Google also added new ways to follow up with AI-generated search answers, new AI translation help, and additional AI-powered definitions. This is Google’s “largest global expansion yet” of SGE, the company announced. SGE Follow-up … Read more
We recently completed an upgrade project, and one of the notable changes we made was incorporating TinyMCE into its own NuGet package. With the latest version, several adjustments have been made to the implementation process. During the upgrade, we also had to relocate a custom plugin within the editor. Since I referred to various online … Read more
Sentiment for Google Analytics 4 has not been overwhelmingly positive: To say the least: But Universal Analytics (UA) isn’t coming back, so it’s time to figure out how to make GA4 work as well for you as possible. This article will walk through some of the common issues clients and marketers have run into regarding … Read more
Before you start: if you’re unfamiliar with the principles of statistical SEO split-testing and how SplitSignal works, we suggest you start here or request a demo of SplitSignal. Structured data is often recognized for its ability to enhance search results through rich snippets, yet this only scratches the surface of its true potential. In the realm of SEO, structured … Read more
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