Google Ads Announces New Penalties For Agencies & 3rd Parties

Google Ads Announces New Penalties For Agencies & 3rd Parties

Google is updated its Google Ads third-party policy to add new penalties for third parties, such as PPC agencies, “that enable significant or sustained policy violations.” These new penalties include removal from programs, such as Google Partners, “loss of privileges” and account suspension. Google wrote these new penalties go into effect in November 2024. Google … Read more

Pro-Tech SEO Checklist For Agencies

Pro-Tech SEO Checklist For Agencies

This post was sponsored by JetOctopus. The opinions expressed in this article are the sponsor’s own. When you’re taking on large-scale projects or working with extensive websites with hundreds to thousands of pages, you must leverage advanced technical SEO techniques. Large websites come with challenges such as vast site architectures, dynamic content, and the higher-stakes … Read more

The Definitive White-Label Link-Building Guide for Agencies

The Definitive White-Label Link-Building Guide for Agencies

Does your digital marketing agency offer link-building services? If not, you’re missing out on one of the core aspects of SEO. Backlinks are a proven ranking factor on search engines like Google, and they’re a notorious needle mover when it comes to search rankings.  According to research by Backlinko, the #1 result on Google contains … Read more

SEO Reporting for Agencies (With Real Report Examples)

SEO Reporting for Agencies (With Real Report Examples)

SEO agencies obsess over their SEO reporting process. It’s their main method to share their achievements with their clients. Without it, clients could be left in the dark about their SEO progress—and trust me, you don’t want that. In this article, I’ll share the structures of some real-world agency reports that have been shared with me … Read more

12 Tips on Lead Generation for Digital Marketing Agencies

12 Tips on Lead Generation for Digital Marketing Agencies

Lead generation is all about reaching your ideal clients and driving their interest in your agency.  And it’s essential to maintaining a client base and growing your revenue.  This article will cover 12 tips for improving your marketing agency’s lead generation efforts. And suggest tools you can use to maximize your results.  1. Showcase Your … Read more

13 Best SEO Tools for Agencies (My 2024 Stack)

13 Best SEO Tools for Agencies (My 2024 Stack)

There is no shortage of SEO software for agencies. So, how should digital marketing agencies decide what’s the bang for your buck? Good news. I’ve invested thousands of dollars into Search Engine Optimization tools, so you don’t have to. Here are the best paid and free SEO tools I use almost every day in our … Read more

37 key questions to ask when evaluating digital marketing agencies

37 key questions to ask when evaluating digital marketing agencies

Selecting the right digital marketing agency partner is key for businesses aiming to drive results and scale efficiently. With countless agencies vying for attention, marketers must ask the right questions to ensure they make the best choice for their company’s needs. Although I’ve owned an agency for seven years, most of my career was spent … Read more

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