Earlier this month, we reported that Google was testing three-different citation and link formats in the Search Generative Experience AI-generated answer. It seems that as of yesterday, Google has pulled back that test and removed the links from those answers. Britney Muller noticed they went away yesterday afternoon and posted about it on Twitter. “Have … Read more
Amazon is testing highlighting product features and customer sentiment as part of a generative AI “customer review highlights” feature. This seems to be an expansion of the test we reported on in June. Why we care. If you sell products on Amazon, this feature could lead to more sales. Reviews remain critical as consumers decide … Read more
Newegg, an American online retailer, now summarizes customer reviews using ChatGPT, the company announced. The AI-generated summaries of customer reviews – called Review Bytes – appear on product pages, highlighting pros and cons. Why we care. This is innovative and smart use of AI in ecommerce that could potentially drive more sales for the company. … Read more
Google is now clamping down on its stance against artificial intelligence or AI-generated content. In their latest Google Merchant Center announcement, they said they’ll be updating their Product Ratings policies by August 28, 2023. This update includes a new section called “Automated Content.” Here’s what the new section says: “Automated Content: We don’t allow reviews … Read more
Google is also adding videos to its Search Generative Experience AI-generated answer section. So now when Google thinks a video is helpful to answer the question, Google may embed a playable video directly in the answer. To be clear, these videos are not generated by AI – they are normal videos Google finds on YouTube … Read more
Google’s new Search Generative Experience now can not just show images in the AI-generated answer but also can show playable videos. “Over the next week, you’ll begin to see videos within some overviews where it’s helpful to see something in motion,” Google wrote. What it looks like. Google sent us a screenshot for a query on … Read more
It looks like all the negative feedback around the lack of links within the AI-generated answers that Google’s Search Generative Experience generates has made a difference. Google is testing links directly in those answers in the SGE results. We are seeing these links in the form of classic-looking citations, in the form of button overlays … Read more
YouTube has started testing AI-generated summaries, which can appear on search and watch pages. These new AI-generated summaries won’t replace the video descriptions written by creators, the company said. The test was added yesterday to the YouTube test features and experiments page. Why we care. While this is a limited, English-only experiment right now, if … Read more
Microsoft is introducing AI-generated headlines and descriptions for ad campaigns. This new service has been launched alongside the company’s new auto-generated assets feature and IF functions for responsive search ads (RSAs). Why we care. AI-generated headlines and descriptions are fantastic tools for advertisers as they offer inspiration when marketers may be struggling creatively, highlight potential improvements … Read more
Despite constant reminders to create helpful content and the importance of E-E-A-T (expertise, experience, authoritativeness and trustworthiness) – Google Search still finds ways to rank content on Page 1 that shouldn’t be there. Look no further than A Chronological List of Star Wars Movies & TV Shows, published yesterday on Gizmodo (note: it was updated today … Read more
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