Google’s site reputation abuse spam policy and why an algorithmic approach to enforcing violations is the way forward

Google’s site reputation abuse spam policy and why an algorithmic approach to enforcing violations is the way forward

Google began enforcing its site reputation abuse spam policy on May 7, 2024 after announcing the policy two months earlier (when the March 2024 core update rolled out). At that time, we didn’t know if enforcement would be handled via manual actions, an algorithm update, or a combination of both. It ended up being just … Read more

Google’s site reputation abuse spam policy and why an algorithmic approach to combating violations is the way forward

Google’s site reputation abuse spam policy and why an algorithmic approach to combating violations is the way forward

Google began enforcing its site reputation abuse spam policy on May 7, 2024 after announcing the policy two months earlier (when the March 2024 core update rolled out). At that time, we didn’t know if enforcement would be handled via manual actions, an algorithm update, or a combination of both. It ended up being just … Read more

Google Search Can Now Extract Composite Images With Trained Algorithmic Media Types

Google Search Can Now Extract Composite Images With Trained Algorithmic Media Types

Google Search now supports a new IPTC digital source type for images which seems to be about reading if an image was made in help with AI. Google added compositeWithTrainedAlgorithmicMedia to the IPTC photo metadata documentation this morning. Google said, “Google can now extract the compositeWithTrainedAlgorithmicMedia IPTC NewsCode.” And that it added compositeWithTrainedAlgorithmicMedia to the … Read more

Google’s Site Reputation Abuse Policy Is Not Algorithmic Yet

Google’s Site Reputation Abuse Policy Is Not Algorithmic Yet

Google has once again said that its enforcement of the site reputation abuse policy is still only being done through manual actions and not algorithmically. Danny Sullivan, Google’s Search Liasion, said this on X yesterday, “We have not gone live with algorithmic actions on site reputation abuse.” Sullivan added that “when we do, we’ll be … Read more

Google Confirms: No Algorithmic Actions For Site Reputation Abuse Yet

Google Confirms: No Algorithmic Actions For Site Reputation Abuse Yet

Google’s Search Liaison, Danny Sullivan, has confirmed that the search engine hasn’t launched algorithmic actions targeting site reputation abuse. This clarification addresses speculation within the SEO community that recent traffic drops are related to Google’s previously announced policy update. Sullivan Says No Update Rolled Out Lily Ray, an SEO professional, shared a screenshot on Twitter … Read more

Google Still Tries To Avoid Overlapping Algorithmic Updates

Google Still Tries To Avoid Overlapping Algorithmic Updates

Danny Sullivan, Google’s Search Liaison, said again that the search company “generally try to avoid” overlapping algorithmic updates. This is after Google released both the March 2024 core update and March 2024 spam update the same day. While the spam update should take two weeks to roll out, the core update can take up to … Read more

Quality rater and algorithmic evaluation systems: Are major changes coming?

Quality rater and algorithmic evaluation systems: Are major changes coming?

Crowd-sourced human quality raters have been the mainstay of the algorithmic evaluation process for search engines for decades. Still, a potential sea-change in research and production implementation could be on the horizon.  Recent groundbreaking research by Bing (with some purported commercial implementation already) and a sharp uptick in closely related information retrieval research by others, … Read more

127: Image Optimization, Algorithmic Biases, ADHD & SEO w/Myriam Jessier

127: Image Optimization, Algorithmic Biases, ADHD & SEO w/Myriam Jessier

It’s hard to convey the huge variety of topics we covered in this action-packed episode with just a 60-character title! Myriam Jessier is an SEO Trainer, SEO Consultant, and co-owner of PRAGM, a technical marketing agency. She speaks three languages and has been doing SEO for over 15 years. I had a blast talking with … Read more

Social media & sharing icons powered by UltimatelySocial
error

Enjoy Our Website? Please share :) Thank you!