Google is testing showing real blue anchor text based hyperlinks in the Google AI Overviews, instead of showing that paperclip icon. This may encourage searchers to click on the links within the AI Overviews more – or maybe not – we have no data to validate this because Google won’t give it to us. This … Read more
Blog / Link Management / What Anchor Text is and What You Should Know About It Anchor text is the clickable text in a hyperlink, helping users and search engines understand the content of the linked page. Effective use of anchor texts can improve a page’s ranking, while overusing exact-match keywords can lead to penalties. … Read more
What Is Anchor Text? Anchor text (also known as link text) is clickable, linked text that takes users elsewhere. Like to another webpage, somewhere else on the same page, or to the user’s default email client. It’s often highlighted and underlined to make it stand out from the surrounding content. While anchor text can be … Read more
What Is an <a> Tag in HTML? An HTML <a> tag is a piece of code for adding links from one web resource to another. It is also known as an anchor tag or anchor element. An <a> tag looks like this: <a href=”https://www.semrush.com”>Our homepage</a> Resources that <a> tags can link to include webpages, email addresses, images, … Read more
What do backlinks, internal links, and external links all need to have the best possible impact on your link profile? If you guessed optimized anchor text, then you’re 100% correct. Both established and new SEOs tend to overlook optimizing their anchor text, as they’re too focused on acquiring as many backlinks as possible. Yet, anchor … Read more
Undoubtedly, the most crucial expertise in offsite SEO lies in mastering the art of anchor text selection. Achieving the ideal anchor text distribution can propel you to the top of search engine results pages (SERPs) with fewer links compared to your competitors. Conversely, poor anchor text selection could result in a dreaded Penguin penalty. As … Read more
March 18, 2016 | Posted by Simran Puttar Backlinks are an important and integral part of SEO that aim at increasing site traffic vis-à-vis search engines. Utilizing backlinks properly doesn’t necessarily mean a large quantity of them, nor is its impact limited to increased page rank. Backlinks are simply more dynamic than mere … Read more
Instead of just showing citations in the footer of the response and answers in Bing Chat, Bing is now showing anchor text hyperlinks as responses. In fact, if you watch the answer being built, Bing Chat will create the actual HTML hyperlink. Here is what the anchor text-based hyperlink looks like in the output of … Read more
In a Google SEO office hours session, Google’s Duy Nguyen of the search quality team answered a question about links on spam sites and how trust has something to do with it. It was interesting how the Googler said they were protecting the anchor text signal. It’s not something that’s commonly discussed. Building trust with … Read more
An anchor tag (<a>) in HTML is an element that creates a link to webpages, email addresses, documents, images, and more. It looks like this: The element starts with “<a,” ends with “</a>.” And contains various attributes that make up the full tag. We’ll get into the attributes below. You can also use the anchor … Read more
421
229
714
826
543