HTTP Archive Report: 61% Of Cookies Enable Third-Party Tracking

HTTP Archive Report: 61% Of Cookies Enable Third-Party Tracking

HTTP Archive published 12 chapters of its annual Web Almanac, revealing disparities between mobile and desktop web performance. The Almanac analyzes data from millions of sites to track trends in web technologies, performance metrics, and user experience. This year’s Almanac details changes in technology adoption patterns that will impact businesses and users. Key Highlights Mobile … Read more

Google Integrates Internet Archive Links Into Search Results

Google Integrates Internet Archive Links Into Search Results

Google has announced a new feature integrating links to the Internet Archive’s Wayback Machine within its search results. This update, rolled out globally today, allows searchers to access archived versions of webpages directly from Google’s search interface. How To Access The Feature The new functionality is part of Google’s existing ‘About this page’ feature. You … Read more

How to archive your Universal Analytics historical data

How to archive your Universal Analytics historical data

Another Google Analytics 4 migration project deadline is fast approaching, and this deadline is hard set. On July 1, Google will delete all historical data from Universal Analytics properties. This deadline also affects Analytics 360 customers. With little more than a month until the deadline, if you have not done so by now, your organization … Read more

Google Retires Cached Site Links, Pushing Users Towards Internet Archive

Google Retires Cached Site Links, Pushing Users Towards Internet Archive

Google has officially retired the “cached” link feature that allowed users to access archived backups of websites. The cached links were a longtime staple of Google Search, functioning as a way to view unavailable or changed webpages. “It was meant for helping people access pages when way back, you often couldn’t depend on a page … Read more

Google: We Don’t Archive Our Own Search Result Pages

Google: We Don’t Archive Our Own Search Result Pages

Google’s John Mueller was asked if Google stores a permanent or semi-permanent copy of its own search result pages for future reference. John replied basically saying no, because it is not an efficient use of Google’s resources. The question was asked by Rafal Josko, who asked, “I am seeking clarification on Google’s handling of search … Read more

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