Every digital marketer understands the importance of consistently producing fresh content. If your strategy includes multiple platforms, then you also know the challenge of keeping up with the content demand for each. One way to maximize your resources is to repurpose existing content. Specifically, taking the blogs and articles already on your site and turning … Read more
![Articles Rewriting: Guide To Boost Your Website Ranking [+Checklist] — Serpstat Blog](https://serpstat.com/files/img/87/uploadfile_1699517557_053.jpg "Articles Rewriting: Guide To Boost Your Website Ranking [+Checklist] — Serpstat Blog")
Bohdan DovhaliukBlog Editor at Serpstat We wanted to rewrite our old material called “How to rewrite articles.” But it turned out to be so weak that we started making a new one. Just like many of our readers, we now stand at a crossroads between the meticulous craft of manual editing and the streamlined prowess … Read more
LinkedIn is giving users more incentives to contribute to Collaborative Articles, promising greater visibility in search, feeds and notifications, the company announced today. More visibility. LinkedIn plans to include more Collaborative Articles when people search for specific problems or topics. So if you’ve contributed to a Collaborative Article, this increases the **** your answer could … Read more
![Why Noindexing Syndicated Content Is The Way – Tracking 3K syndicated news articles to determine the impact on indexing, ranking, and traffic across Google surfaces [Case Study]](https://www.gsqi.com/marketing-blog/wp-content/uploads/sites/3/2023/08/syndication-case-study-seo.jpg "Why Noindexing Syndicated Content Is The Way – Tracking 3K syndicated news articles to determine the impact on indexing, ranking, and traffic across Google surfaces [Case Study]")
Last month John Shehata from NewzDash published a blog post documenting a study covering the impact of syndication on news publishers. For example, when a publisher syndicates articles to syndication partners, which site ranks and what does that look like across Google surfaces (Search, Google News, etc.) The results confirmed what many have seen in … Read more
April 18, 2016 | Posted by Shay Harel As the dust settles on this past week’s SERP performance we’ve seen the rise and fall of some familiar SERP faces. In our quest to see who has appeared, who has has disappeared, and who disappeared only to reappear again (and so forth), let’s begin … Read more
Today’s Ask An SEO question comes from Fadi, who asks: When Google says human first, does that mean we should search for other articles with high backlink profiles rather than keyword research when trying to find a topic to discuss? Google has told us we must provide content that exudes experience, expertise, authority, and trust … Read more
On March 3, LinkedIn introduced collaborative articles, a new type of content that LinkedIn publishes with the help of AI and LinkedIn users. While it was marketed as an initiative to surface the expertise of LinkedIn users (i.e., “Unlocking nearly 10 billion years worth of knowledge to help you tackle everyday work problems”), it is … Read more
I know what you’re thinking. “I’m going on a trip to Cape May, NJ and need a true ‘hidden gem’ of a travel guide.” Well, if by some extreme fluke, you see one of BuzzFeed’s AI-assisted content in your search results, here’s my recommendation: avoid it. That’s because BuzzFeed has published 20 low-quality travel articles … Read more
I’ve been heavily testing Bing AI Chat since last week and it’s been fascinating to see how it works both in the search results and in chat mode. As I explained in my post about the “code red” that triggered thousands of “code reds” at publishers, AI in the SERPs is one of the most … Read more
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