Overstock’s Bed Bath & Beyond rebrand: The SEO impact
Overstock relaunched as Bed Bath & Beyond on Aug. 1. Many SEO professionals have been critical of the move as the community has begun analyzing early data. The primary complaint is that overstock.com did not cleanly 301 redirect all URLs to an equal counterpart on bedbathandbeyond.com. Thousands of URLs have not been redirected, and many … Read more
