Google’s John Mueller said it again, he said on LinkedIn, “We’ve been pretty clear that Core Web Vitals are not giant factors in ranking, and I doubt you’d see a big drop just because of that.” Google has been saying Core Web Vitals are important in general but when it comes to search rankings, they … Read more
Zillow, Trulia, Redfin. These names appear in almost every conversation about buying, selling, or renting property. This is not because people are particularly interested in these platforms but because they’ve become the default starting point for most property searches. The best illustration of this is that out of over 4.5M keywords that Zillow ranks for, … Read more
Google’s John Mueller responded to a LinkedIn post about the visual impact of favicons in search results, sharing a tip that isn’t officially documented but could improve their visibility. Favicons Favicons are small icons that represent a website’s brand that are displayed in browser tabs, bookmarks, browser history and in search engine results pages (SERPs). … Read more
For the original iTunes version, click here. It finally happened: Google released the August 2024 core update; this one should reward small and independent publishers more, should it? Google had another search ranking bug, today, this was a big one. There has been tremendous Google ranking volatility this week, maybe the core update, but … Read more
by Jim August 8, 2024 Hey Rankers! Today I’ll be covering the recent antitrust case against Google, exploring the implications of the court’s findings and comparing it to past cases like the Microsoft antitrust case. You’ll discover insights into how Google’s business practices have come under scrutiny, the potential impact on the search engine landscape, … Read more
As the web fills inexorably with AI slop, searchers and search engines are becoming more skeptical of content, brands, and publishers. Thanks to generative AI, it’s the easiest it’s ever been to create, distribute, and find information. But thanks to the bravado of LLMs and the recklessness of many publishers, it’s fast becoming the hardest … Read more
In an interview published on YouTube, Google’s Gary Illyes offered advice on what small sites should consider doing if they want to compete against Reddit, Amazon and other big brand websites. About Big Brand Dominance Google’s Gary Illyes answered questions about SEO back in May that went underreported so I’m correcting that oversight this month. … Read more
Here’s a fact that probably won’t surprise you: creating outstanding content takes a lot of time, effort, and resources. This is why it becomes difficult to scale your content creation efforts as your business grows, even if you have a large team of in-house creators. There’s only so much high-quality content you can churn out, … Read more
Lots of insights and opinions have already been shared about last week’s leak of Google’s Content API Warehouse documentation, including the fantastic write-ups from: But what can link builders and digital PRs learn from the documents? Since news of the leak broke, Liv Day, Digitaloft’s SEO Lead, and I have spent a lot of time … Read more
This post was sponsored by JetOctopus. The opinions expressed in this article are the sponsor’s own. If you manage a large website with over 10,000 pages, you can likely appreciate the unique SEO challenges that come with such scale. Sure, the traditional tools and tactics — keyword optimization, link building, etc. — are important to … Read more
421
229
714
826
543