Microsoft is testing categorizing the videos within its Bing video search results. Bing’s video search interface can show at the top a featured video for the query, then trending videos related to the query, then short videos, then a related category of videos, followed by the normal video thumbnails. This change was spotted by Frank … Read more
Some are seeing Microsoft placing ads in the Bing Search results mixed in between the organic results. Google has been testing this for a while now, calling it dynamic ad placement to try to make it sound like a good thing, and now Microsoft seems to be testing this in Bing Search as well. Khushal … Read more
Bing Search has updated its autosuggest (auto complete) search bar to include rich entity cards and popular follow-on searches directly in the suggestion pane. Jordi Ribas, the Head of Search at Microsoft said on X, “The large images with additional context help users easily jump to their intended topic with less typing. Here is a … Read more
Microsoft seems to be testing a new section in the Bing Search results titled “content from.” This shows more links to popular sections from that site, based on the user’s query. The example below shows a query for [boxing] on Bing and it has a section named “Content from ESPN.com” with links to “schedule boxing … Read more
Last week, OpenAI launched ChatGPT Search — a new way to search the web using AI inside a chatbot interface. Thanks to the integration of Microsoft Bing real-time data and other interesting sources, this could challenge traditional search engines. How does ChatGPT Search work? ChatGPT Search is a helpful tool that makes it easier to … Read more
Microsoft Bing has these AI-powered buying guide that can show up at the top right section for some e-commerce related queries. Microsoft spoke about these buying guides back in June 2023 but they now seem to be rolling out more widely. Here is what they look like, I spotted them via Khushal Bherwani on X: … Read more
Google’s Gary Illyes and John Mueller, along with Bing’s Fabrice Canel and probably other representatives from these search engines spent time in Dublin this week to attend the IETF 121 Dublin meeting with the goal of submitting ideas on how to improve the Robots Exclusion Protocol. This covered improving crawl efficiency, adding new AI controls … Read more
After a month or so of testing, it seems like the “sponsored” labels are rolling out across Bing’s search ads. I am now seeing them across all browsers and searches in my tests. This may be a test but it seems like it is fully rolled out based on what I am seeing. The “sponsored” … Read more
As many of you know, OpenAI launched Search within ChatGPT last week. And as many suspected, the relationship between Microsoft and OpenAI seems to still be strong, because it seems that the ChatGPT Search index comes from Bing – for now at least. That is not to say, ChatGPT Search does not rely on other … Read more
The role of AI in SEO has kept rapidly evolving over the past few months. Google formally launched AI Overviews in May, and Bing launched its generative search pilot in July, with a full launch at the start of October. On July 25, OpenAI announced a SearchGPT prototype. Then, on October 31, it launched ChatGPT … Read more
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