Bings

AI continues to drive significant change in the search landscape. While Google has long been the primary focus for SEOs, new advancements and releases from competitors like Bing are changing the game. Once considered the forgotten younger sibling in the search engine family, Bing has now become a platform worth optimizing for, especially with the integration of Bing AI.

Bing has invested a lot into their tools, potentially leading to increased adoptions and usage as a primary search engine. This shift highlights Bing’s growing importance in the search landscape. Who would have guessed we’d end up here?

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