If you want to grow an agency (or your freelance portfolio), you need to get good at selling SEO. It doesn’t matter how good you are at keyword research, ranking sites & building backlinks, if you can’t get the clients in the first place. SEO isn’t the easiest thing to sell, either. There’s often misconceptions … Read more
Search engine optimization is competitive. Hundreds of websites are vying for the attention of your target audience in the search rankings. The top position in Google for a non-branded search term will get approximately 43% of the search traffic that clicks through to a website. By position 10, you are lucky to get 3% of … Read more
Crawlers are technical but understandable thanks to Microsoft’s Senior Program Manager Frédéric Dubut’s presentation at SMX East. Read the full […] The post Bing Crawling, Indexing and Rendering appeared first on TechnicalSEO.com. Source link
Guest blogging is one of the best ways to expose you and your business to the right people. Everybody who has ever written long-form content refers to guest blogging as a way to build backlinks to your website. But it has evolved beyond that. As it’s also an excellent way to grow your brand awareness, drive … Read more
How To Rank Your Videos on the First Page on Youtube Optimize Your YouTube Channel Optimizing your YouTube channel can make it more search-friendly for both app users and those who discover your content through search engines. Since YouTube is the second largest search engine after Google, improving your video presence can directly impact your … Read more
Article written by Danny Goodwin, with Alexis’ contribution. 7. Win with On-page Optimization Alexis Sanders, technical SEO manager at Merkle, also shared some key website optimizations: Content that answers common user questions. Ensuring internal site search is providing relevant results. Shortening conversion process. Ensure that repeat customers can restock commonly purchased items simply. Customer support … Read more
An influencer recommends a new skincare product on his Instagram feed. A tech magazine publishes a sponsored post about an upcoming graphics card. A well-known blogger reviews a new smart home gadget they received for free. These are all examples of affiliate marketing, which in the age of social media, is potentially one of the … Read more
Companies should focus on working seamlessly across all channels, consolidating recurring tasks, leveraging data and instilling credibility in all aspects. […] The post 2019 in Search: Find Your Seamlessness appeared first on TechnicalSEO.com. Source link
Buying links in an attempt to improve your website’s search engine rankings has always been a controversial topic. The strategy is seen as at best risky, and at worst something that should be completely avoided. Those against the strategy point towards Google’s Penguin update and the threat of manual actions as reasons why you absolutely … Read more
If you’re leveraging tools on your website to boost your CRO, you may be in a similar boat to your competitors, meaning: You’re unable to personalize to the individual user. You can’t extract actionable data from your messages. User demands are changing. A CRO-only focus on your website just won’t cut it anymore. Consumers expect … Read more
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