SaaS Video Production: How to Create Video Using AI — Serpstat Blog

SaaS Video Production: How to Create Video Using AI — Serpstat Blog

The introduction of artificial intelligence has revolutionized the creation and delivery of training content. With AI-powered video generators for customer education, SaaS companies can save time, money, and effort. This case study will discover how, using modern software, Serpstat created an AI-enhanced onboarding video. User Onboarding with AI-Powered Welcome Videos The AI is trained on … Read more

Marketing Metrics: A Complete Guide to Help You Understand Key Performance Indicators — Serpstat Blog

Marketing Metrics: A Complete Guide to Help You Understand Key Performance Indicators — Serpstat Blog

Running a business is a journey. Just like a real trip, it has a starting point and an end goal. When you set out on a journey, you launch a navigator to determine your current coordinates, keep track of landmarks, and predict when the next stop will be. When you start a business, you set … Read more

Top 5 E-commerce SEO Trends in 2024 — Serpstat Blog

Top 5 E-commerce SEO Trends in 2024 — Serpstat Blog

Are you curious about which digital trends will impact e-commerce SEO in 2024? We have analyzed the e-commerce line of business using Serpstat Market research data and experts’ comments. This in-depth investigation will explore the trending top 5, focusing on AI, sustainability, and exciting SEO tendencies. Analysis of SEO Trends Shaping the E-commerce Industry Typically, … Read more

SEO Analysis of Content: Tips and Step-by-Step Guide — Serpstat Blog

SEO Analysis of Content: Tips and Step-by-Step Guide — Serpstat Blog

SEO analysis of content is the process of evaluating content to optimize it further for search engines like Google, Yahoo, etc. Its main goal is to make the content as relevant as possible to user queries and high-quality based on various search engine criteria. You can significantly improve the document position in search results by … Read more

Bag of Words: Text Analysis Algorithm — Serpstat Blog

Bag of Words: Text Analysis Algorithm — Serpstat Blog

Text optimization aims to increase organic traffic to a page by improving its ranking for target keyword queries in search engine results. Now, I’ll discuss an underrated tool I regularly use and have seen improve document rankings. There are many ranking factors, and we’ll touch on one of them. If interested, read more about SEO … Read more

Essential Blogging Tools to Grow and Manage Successful Blog

Essential Blogging Tools to Grow and Manage Successful Blog

Blogging isn’t just a hobby anymore—it’s a full-blown industry, and in 2024, blogging will be more competitive than ever. If you want your blog to stand out and grow a loyal audience, you need the right blogging tools in your toolkit. In this post, we’ll explore the essential blogging tools and resources that can transform … Read more

How to Do Competitor Analysis in SEO: The Beginner Guide — Serpstat Blog

How to Do Competitor Analysis in SEO: The Beginner Guide — Serpstat Blog

Competitor analysis in SEO is evaluating how your rivals rank in search engine results, understanding their strategies, and identifying their strengths and weaknesses. By incorporating this practice, you’re not just observing; you’re gathering actionable intelligence to refine your digital marketing approach. In our guide, you will learn how to research website competitors, use SEO analysis … Read more

Top 5 Site Audit Tools [+case studies on technical specifications for devs] — Serpstat Blog

Top 5 Site Audit Tools [+case studies on technical specifications for devs] — Serpstat Blog

When considering website audits from the perspective of SEO auditing tools users, paying particular attention to platform capabilities, ease of use, data accuracy, integrations, etc., is essential. In this study, we will consider all the factors that affect the analysis of website efficiency and help you understand them in more detail. We will also discuss … Read more

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