YouTube is increasing the duration of ad breaks on Connected TV (CTV) platforms to provide longer uninterrupted viewing sessions. The move follows successful testing that showed 79% of viewers prefer grouped video ads over shorter, dispersed slots. Key points: YouTube expanding longer ad breaks for Connected TV (CTV) experiences. Aim: Provide longer uninterrupted viewing blocks. … Read more
As you may remember, Mustafa Suleyman became the CEO of AI at Microsoft and then shortly after we heard that Mikhail Parakhin stepped down as the head of Bing Search and Microsoft Advertising. Since then, Mikhail Parakhin has been very quiet on X, but he did post one response this week on Mustafa Suleyman. Steve … Read more
Google has updated its various abuse policies for Merchant Center. Google said Google Shopping ads and Google free listings Malicious or unwanted software policy will be split into three separate policies; Malicious software, Compromised sites, and Unwanted software. Here is what Google documented as changing: Malicious software: The scope of the Malicious software policy is … Read more
Brave Search announced the launch of its privacy-preserving image and video search results this week, freeing itself from reliance on companies like Microsoft and Google. The announcement reads: “Users will no longer need to leave Brave Search for image and video search results. Now, any Brave Search query can be served directly from Brave’s index, … Read more
In a bold move to empower developers, Wix has launched Wix Headless. This new offering facilitates seamless integration of Wix’s robust business solutions across various platforms and devices. Wix Headless: A New Era of Integration & Flexibility Wix Headless was conceptualized to provide developers with the tools they need to implement Wix’s business solutions through … Read more
Google has updated some of the reporting within Google Search Console to break out the differences between Merchant listings and Product snippets. You can see the difference in performance between how your search results do between Merchant listings and Product snippets now in Search Console. This was updated from the original Merchant listing Search Console … Read more
Google has broken out the merchant listings and product snippet reporting into two unique appearances that you can filter on within the performance reports in Google Search Console. Google also broke these out in the Merchant listings and product snippet reports, that it launched last September. What is new. Google said, “we are adding the … Read more
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