Built Archives

No, AI-powered search is not built on theft: debunking misconceptions

August 29, 2024 by BTR

AI-powered search tools like SearchGPT have sparked both excitement and concern among SEOs. Recently, industry prognosticators have expressed fears about AI-driven tools undermining traditional traffic sources. They worry that widespread adoption of these tools will divert so much traffic away from previously profitable websites that the decline in visibility will “unalive” those sites completely. It’s … Read more

How We’ve Built Over 1,000 Links Per Month With This 6-Month Sprint

May 23, 2023 by BTR

Feel like you’re at link building capacity? Could you build more links with more time or a larger SEO team? Even small teams have been able to build over 1,000 backlinks per month. Seem impossible? We have good news. Link building at scale is possible. On May 17, I moderated a webinar with Kevin Rowe, … Read more

How I Built 5,660 Backlinks in 30 Days [New Strategy]

May 2, 2023 by BTR

I built 5,660 backlinks last month. (Without sending a single outreach email.) My secret? A new strategy called Reverse Outreach. And this case study I’m going to show you exactly how I did it, step-by-step. The Big Problem With Link Building: Scale Outreach-based strategies like The Skyscraper Technique still work GREAT. (When done right.) But … Read more

How We Built Meaningful Connections at Homecoming 2023

April 11, 2023 by BTR

Our mission at Schema App is to build meaningful connections so that we are all understood. Building meaningful connections and a strong company culture can be challenging as a fully remote team working across Canada. We host monthly team-building activities and conduct virtual co-working sessions, but the value of in-person interaction is often unparalleled as … Read more

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