As a lawyer, you know how important it is to establish your firm as a trusted authority in the Canadian legal landscape. One effective way to do this is by creating thought leadership content that resonates with your target audience and boosts your SEO. Our previous article discussed how thought leadership content can boost SEO … Read more
Google notified advertisers in Canada they are charging a 2.5% surcharge on top of everything for buying ads on Google. This is on top of many of these advertisers losing the credit card payment option, which was as good as cash for many of them. These surcharges for some international advertisers are not new, but … Read more
Have you ever experienced the frustration of knowing there’s a potential customer nearby who needs your services, yet remains unaware of your presence? With Canada having some of the world’s highest internet usage rates, not being visible online is like waving goodbye to potential customers. But hey, that’s where hyperlocal SEO steps in. We’ve created … Read more
In the rapidly expanding digital landscape, establishing a strong online presence is no longer just a smart business move, it’s a survival strategy. In an era characterized by ever-evolving Google algorithms and the power of user-generated content, Canadian small businesses (SMBs) find themselves at a crucial intersection: should they outsource SEO or build an in-house … Read more
The shopping habits of Canadians are evolving at lightning speed, making it hard to keep up. Inflation, shifting priorities, and a tech-savvy population are revolutionizing the game, leaving small businesses scrambling to adapt. Gone are the days of traditional commerce dominating the scene; today’s Canadian businesses must navigate a digitally driven market. Currently, 80% of … Read more
How does your plastic surgery clinic become the first choice for potential patients? It’s all about strategically using SEO. In this guide, we’ll introduce you to SEO techniques that can transform your plastic surgery practice’s online presence. We’ll show you how to make your clinic stand out, attract the right patients, and keep them engaged … Read more
Use-case from a Boutique Web Agency Augustin DelporteSEO – SEM – Analytics Consultant at PRAGM Working in an agency, particularly with a small team of two, often involves juggling multiple client projects. Amidst helping clients get organized, it’s easy for your own website to fall by the wayside. Drawing from experience, we boosted site traffic … Read more
With 85% of Canadian consumers expressing a desire for more video content from brands, the role of video in today’s marketing landscape cannot be overstated. Consider this: YouTube users consume over 1 billion hours of video daily, making it the second-largest search engine in the world. Such staggering statistics underline the importance and reach of … Read more
Over the past decade, the dental industry has undergone a significant transformation. Digital marketing, once a mere buzzword, has become a fundamental component of effective business strategies. This change is particularly evident in the rise of search engine optimization (SEO) and content marketing. These strategies have become essential for dental clinics to effectively reach, engage, … Read more
Adrian Newman Offers Insight on Google’s New AI Search for Canadian SMEs Today, Adrian Newman, President of Numero Uno Web Solutions, addresses the recent announcement of Google’s Search Generative Experience (SGE) and the implications for Canadian Small and Medium-sized Enterprises (SMEs). Google’s SGE is a cutting-edge AI-powered tool that aims to revolutionize online search by … Read more
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