In a recent episode of Google’s Search Off The Record podcast, team members got hands-on with Gemini to explore creating SEO-related content. However, their experiment raised concerns over factual inaccuracies when relying on AI tools without proper vetting. The discussion involved Lizzi Harvey, Gary Illyes, and John Mueller taking turns utilizing Gemini to write sample … Read more
Globally, there are around 5.3 billion people with internet access. That means there’s more diversity online, a huge array of differing needs, and a pressing need for organizations with an online presence to be even more inclusive and more accessible. As legislation around accessibility becomes stricter, ensuring that your website is sufficiently accessible now will … Read more
The paragraph length check in Yoast SEO (for WordPress or Shopify) tells you to write shorter paragraphs when they are too long. But why is this important? What does a good paragraph even look like? And lastly, what should you do to keep your paragraphs concise? Let’s explore! Why your paragraphs shouldn’t be too long Properly sized … Read more
If you don’t think your Google rank is important, think again. Moving your content from the 10th page of Google to the first page can increase your click-through rate tenfold. However, without regularly checking your Google rankings, you’ll be in the dark about where to concentrate your efforts for boosting clicks and expanding your organic … Read more
Are you looking to examine the website traffic for any site, including your own? Analyzing website traffic is necessary to know how well your website is performing in search results. This kind of web analytics can tell you who is visiting your website, which channels are bringing in the most traffic, and how traffic and … Read more
Knowing where you stand in organic search results is obviously something you want to do if you want to take your SEO seriously. And if you’ve just started, then you might be wondering how you can check your keyword rankings for free. Well, you have come to the right place. This is a guide to … Read more
Backlinks are links from other websites pointing to your site. If you want to rank in Google’s search results, you’ll undoubtedly need backlinks. And lots of them. But how do you find backlinks and analyze them as a beginner? Don’t worry—we have you covered. This guide has everything you need to know about finding and … Read more
Anyone who works in search engine optimization (SEO) wants to secure higher positions on search engine results pages (SERPs). Achieving higher website ranking takes time. But it’s worth the effort. In this article, we’ll explain what affects website rankings, tactics you can implement to improve, and how to track your rankings. Let’s begin with the … Read more
How to Improve Page Speed If you want to know How to Improve Page Speed, keep reading. While many page speed tools will provide recommendations to help you, here are some of the most common things you can do to improve your page load time: Optimize Images: Pay attention to image size, compression, and format … Read more
Google upgraded the Rich Result Test now to support the validation of structured data for paywalled content. This means you can check live sites, any site, to see if they are implementing the paywalled content structured data properly and if Google Search understands that URL has paywalled content or not. Google also added a section … Read more
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