Google has updated its page experience help documentation to clarify how core web vitals metrics are used as a ranking signal, in a light manner. Google also clarified that other page experience signals are not directly used for ranking purposes in Google Search. What Google wrote. The updated documentation is in the ranking section of … Read more
Danny Sullivan, Google’s Search Liaison, said last week that the search company will issue additional clarifications around the acceptable or unacceptable use of AI to generate content for SEO purposes. In short, Google has already said you cannot use AI (or other means) to generate content to manipulate ranking in search results. The specific language … Read more
Danny Sullivan, Google’s Search Liaison, said we should expect to see more clarification from Google on its creating helpful content page, specific to the section “Get to know E-E-A-T and the quality rater guidelines.” Sullivan said on X, “You’re almost certainly going to see more clarification come to that page, as well, in the near … Read more
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