What Is Clickbait? Does it Actually Work + 3 Examples

What Is Clickbait? Does it Actually Work + 3 Examples

What Is Clickbait? Clickbait is a marketing and engagement strategy that uses sensationalist, misleading, withholding, or deceptive content to entice clicks and drive page views. You’ve probably seen clickbait on YouTube in the form of thumbnails or titles. Or as ads on news articles. Here’s what clickbait usually looks like: And here’s an example of … Read more

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