Alphabet Inc. reported its third-quarter earnings, with revenues reaching $88.3 billion, a 15% increase from last year. The Google parent company’s operating margin expanded to 32% from 27.8% year-over-year, while net income rose 34% to $26.3 billion. During the earnings call, the company highlighted the growing role of AI across its products and services. Google … Read more
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What’s next in first-party advertising? Our community came together in December at World Tour New York to learn about the latest marketing innovations and how to reach customers better. Here’s the scoop on our latest releases and updates — and what they can do for your business. Companies are now prioritizing first-party customer data in their marketing … Read more
This past week was one to celebrate for the Perficient DXP team, as Sitecore awarded us their Order Cloud Specialization. Sitecore takes certification seriously and only recognizes partners with a Specialization if they have proven a deep understanding of the products and a track record of success on relevant projects. The Order Cloud Specialization is … Read more
XM Cloud Forms Builder released Composable Forms Builder is now available with Sitecore XM Cloud. Let’s take a look at this one of the most anticipated modules for Sitecore’s flagship hybrid headless cloud platform. Historically, we had an external module called Web Forms for Marketers that one could install on top of their Sitecore instance … Read more
Many retailers are embarking on a digital transformation to modernize and scale their order management system (OMS) solution. Built on a modern architecture, the solution wraps Docker containers around order management business services. This architecture streamlines application management and the release of new functionality. The container technology also supports varying levels of technical acumen, business … Read more
Having worked on headless Sitecore projects for the last year and a half or so involving Experience Edge and/or XM Cloud, I’ve run into some…interesting things. In this post, I hope to share a few “lessons from the front” in the hopes that other teams out there can avoid the same mistakes and potentially save … Read more
OpenAI’s APIs, especially the large language model (LLM) GPT-4 and its chatbot ChatGPT, have gained significant popularity in the past year. Despite the availability of marketing APIs from long-established providers like Google Cloud, Microsoft Azure, and AWS for over a decade, many search marketers prefer generative AI ****** for their SEO-related tasks. This article compares … Read more
A year ago, Perficient’s Sitecore team’s primary focus was on helping clients make the transition to headless, Next.js and react. We wrote guides that listed considerations and created roadmaps to help clients lay out a path to take advantage of this architecture. We created tons of blog posts and other thought leadership talking about why … Read more
Here is a look at the Google Cloud sign on the Google Chicago office. We’ve seen plenty of photos from within the Google Chicago office, but here it is from the outside. I found this on Instagram. This post is part of our daily Search Photo of the Day column, where we find fun and … Read more
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