January 22, 2020 | Posted by Mordy Oberstein It did not take long for Google to release its first confirmed core algorithm update of 2020. Just two weeks into the new year, Google announced the release of what it has called the January 2020 Core Update. Right from the get-go, all signs pointed … Read more
February 5, 2020 | Posted by Shay Harel What the heck just happened? It seems like everything and everything that was once the Google SERP has been turned on its head in what has been a downpour of serious changes to the results page! Featured Snippet URLs have been pulled from the organic … Read more
February 12, 2020 | Posted by Mordy Oberstein In a way, Google’s core algorithm updates have come to dominate the SEO conversation. The core updates create for a constant stream of SEO chatter as we look to better understand them and avoid their wrath. When another update arrives, nothing rivals the amount of … Read more
March 25, 2020 | Posted by Mordy Oberstein There’s a lot of advice out there on how to recover from and even prevent your site from being hurt by one of Google’s core updates. Some of the advice is pretty good… some of it is a bit cliche. So let’s go down the … Read more
May 13, 2020 | Posted by Mordy Oberstein While the May 2020 Core Update is certainly not the first core update we’ve seen, it might just be one of the most unique. For Google’s second core algorithm update of 2020, we were delivered one of the strongest and most impactful updates we’ve seen … Read more
In part one with Glenn Gabe, we talk about Bing chat and Google Bard and also the use of AI-generated content, in part two we dig more into E-E-A-T and how AI tools may replace us all. Now we move into Google broad core updates. Glenn actually called these updates Phantom updates before Google called … Read more
July 21, 2020 | Posted by The In Search SEO Podcast You can keep up with the In Search SEO Podcast by subscribing on iTunes, by following the podcast on SoundCloud, or by subscribing to the In Search Newsletter! Are Google’s Algorithm Updates Effective Enough? Summary of Episode #80 Lily Ray is … Read more
As expected, although it took a lot longer than we thought, Google announced it will be replacing the FID metric with the INP metric for its Core Web Vitals. This won’t happen until March 2024, but it will happen. Martin Splitt from Google announced, “the Chrome team decided to promote INP as the new Core … Read more
Google announced that it is retiring one core web vitals metric and replacing it with a newer one that more accurately represents the user experience. The new metric is called, Interaction to Next Paint and it has been promoted from experimental to pending status. Google announced: “Starting today, INP is no longer experimental and will … Read more
Interaction to Next Paint (INP) will replace First Input Delay (FID) as a Core Web Vitals metric starting in March 2024, Google announced at Google I/O today. Google hinted at this change for about a year now. But now it’s official. What is Interaction to Next Paint? INP is a metric that uses data from … Read more
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