“You get what you pay for”. To an extent, this is true for all things, including website design and development. There are, however, extremely wide variations in costs for these services, and the highest price points certainly don’t always equate to better quality outcomes. In particular, small business owners and sole traders often need to … Read more
Advertisers were shown how to improve their YouTube marketing strategies with cost-efficient, high-impact, tried and tested methodologies at SMX Advanced. The secret to creating high-reach, low-cost environments and making campaigns more effective lies within four specific variables, according to digital advertising expert Corey Henke. Unlocking high-impact, low-cost campaigns The four variables marketers need to look … Read more
If multiple posts on your website are competing for the same keywords, you’re essentially cannibalizing your own SEO efforts. But why pit your pages against each other and diminish their ranking potential? Why split your CTRs among multiple moderately-relevant pages, instead of just having one highly authoritative page? In our upcoming webinar, you’ll learn how … Read more
What if your brand could tap into the audience of an online superstar? Getting your message across to a relevant audience can be priceless. In the past, only big brands could afford celebrity endorsements. Now, with the power and reach of social media, influencer marketing is far more accessible. For just $700, you could get … Read more
After a three-month hiatus, we’re back! There were lots of really good questions, but this one from Phil of Trumbull stood out: “What is the average amount companies take for running a PPC campaign?” Account management fees vary greatly; It’s understandable to want a baseline on how much to pay for PPC agencies/consultants. That said, … Read more
Paid search advertising conversion rates have decreased across nearly all industries year over year. Meanwhile, the cost of generating leads through search ads continues to increase, although not as drastically as in prior years. That’s according to a new 2023 search advertising benchmark report from LocalIQ’s WordStream. It features data on the average conversion rate, … Read more
December 23, 2020 | Posted by Darrell Mordecai There comes a time when every website owner wonders when it’s time to start running paid ads. There is no question that paid ads can really move the needle for your business. Ads not only get your offers to the top of Google almost instantly … Read more
Whenever you are trying to figure out what does web design usually cost, you need to keep in mind that business owners have different needs, especially when it comes to Web Design. It’s hard to determine a fair price for website design, whether it’s a complete build, major upgrades, additions to the site or simply … Read more
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