Audiences aren’t usually moved by ads. But they are by branded content. In this guide, we’ll look at what branded content is, why it matters, and some great examples of branded content. Plus, how you can leverage it to your company’s advantage. What Is Branded Content? Branded content is content you create in partnership with … Read more
What Is Evergreen Content? Evergreen content is continually relevant to readers over an extended period of time—often several years. It typically addresses common problems or questions many people have. And it doesn’t need frequent updates to remain relevant. For example, a blog post about “how to write a book” is evergreen. The information doesn’t change … Read more
What Is DALL·E 2? DALL-E 2 is a type of generative artificial intelligence (AI) that produces images from text. These generated images can look like drawings, paintings, and photos created by humans. To use DALL-E 2, a user types in a sentence (a text prompt) describing a visual scene. Then the software creates a relevant … Read more
Do you wish to create a parent page in WordPress? If you’re new to WordPress or just getting started with building your website, you may be wondering what exactly a parent page is and how it works. In WordPress, pages are used to create static content that do not change so often, such as your … Read more
Today’s consumers expect you to meet them where they are—that’s where an omnichannel approach comes in. In this article, we’ll explain what an omnichannel strategy is and share five steps for creating a unified customer experience. Let’s get started. What Is Omnichannel? Omnichannel is an approach to customer engagement that integrates all communication channels to … Read more
As a website’s content grows, its organization and structure often suffer. Many website owners publish content without a cohesive internal linking or content organization strategy, confusing visitors and search engines. This disorganized approach hampers the user experience and makes it difficult for search engines to understand and index the content. But there’s a solution. You … Read more
What comes to mind when you think of the fading days of summer? For those in brand marketing or SEO, the answer might be (or should be) Q4 and holiday planning. Although temperatures continue to linger in the upper half of the thermometer, it’s never too early to begin setting your SEO campaigns up for … Read more
Want to captivate your audience while scoring invaluable insights from them? Let me introduce you to lead generation quizzes. This article shows you how to create a lead generation quiz with Woorise. Dive into the Woorise ecosystem, and you’ll discover a treasure trove of tailored quizzes designed for engagement and deep audience understanding. The beauty? … Read more
There are many reasons why you may want to create a dedicated website for your videos. Perhaps you’re selling a course that you want to put behind a paywall. Maybe you’ve created a video series or podcast that requires its own branded home. Or maybe you just want to create an immersive environment for users … Read more
This week’s Ask an SEO question comes from Manuel, who asks: “Is it feasible to implement topic cluster/pillar pages locally? Like create business licenses related to each page of the US by dividing them by state > type of license > related documents. Can I create topic cluster/pillar pages right when starting a website (just … Read more
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