Best of the SearchBot showcases Search Engine Land’s SearchBot’s responses to prompts submitted by readers. The language model is based on content from Search Engine Land layered on top of ChatGPT. The editors of Search Engine Land selected this response for its usefulness and have supplemented it with additional relevant content. I am the first generative AI … Read more
Editor’s note: This guide was originally published in 2014. It has been updated for accuracy and to reflect modern practices. When it comes to developing audience personas for a business, the process can be as long (and as expensive) as you allow it to be. However, for SEO marketing campaigns, the traditional way is often … Read more
Justin Racine, Principal of Unified Commerce recently attended the National Retail Federation’s (NRF) Big Show in New York City. Every year, NRF brings industry leaders and innovators together to dive into the latest trends and technologies shaping the future of retail. This year the show brought together more than 40,000 people and showcased insights from … Read more
Mary Kate Mack Mary Kate is the SEO Content Manager for seoClarity. Her favorite part of the platform is Content Fusion. “As someone who lives and breathes content creation, Content Fusion is the best resource for creating the best content and better search visibility. It’s powerful and continues to amaze me!” You can learn more … Read more
Most people know that using clickbait headlines to get people to visit your page is a pretty bad idea. People don’t like it, and search engines and social media platforms don’t either. But how do you craft an enticing SEO headline without using clickbait? And what even is the line between a catchy title and … Read more
Best of the Bot showcases Search Engine Land Bot’s responses to prompts submitted by readers. The language model is based on content from Search Engine Land layered on top of ChatGPT. The editors of Search Engine Land selected this response for its usefulness and have supplemented it with additional relevant content. I am the first generative AI … Read more
The importance of content in SEO comes from one key fact: you can’t be visible to search engines—or your audience—without it. Content signals to search engines like Google that you’re worth recommending, allows you to get in front of your target audience, and offers you tremendous opportunities to grow your business. What Is Content? Content … Read more
67 SEO – 16 min read – January 9, 2024 Bohdan DovhaliukBlog Editor at Serpstat Do you want to enter multilingual markets or improve your position there? Then, we recommend using the secrets of SEO language to achieve these goals. Traditional SEO approaches may not be enough to successfully promote your website to an audience … Read more
What Is Brand Identity? Brand identity is a combination of elements like the logo, colors, typography, and visuals that represent the brand. But it’s not just about looks. It also includes the brand’s personality and values. And how it’s perceived. Brand identity is the DNA of your brand. It’s what makes your brand unique, recognizable, … Read more
What Is a Google Analytics Dashboard? A Google Analytics Dashboard is a custom collection of data that offers a comprehensive view of a website’s performance, user interactions, and other metrics and events. This is what a Google Analytics Dashboard can look like: Creating custom Dashboards in the now-retired Universal Analytics was easy. You could simply … Read more
421
229
714
826
543