Day Archives

Video: Google Election Day Volatility, Helpful Content Update Status, Creators vs SEOs, AI, Ads & More

November 8, 2024 by BTR

For the original iTunes version, click here. This week in search we covered the election day Google Search ranking volatility. We also had a status update on where those helpful content update victims are currently sitting. There is this spat going on between content creators and SEOs now, what did Google say. ChatGPT Search … Read more

Hardbacon Announces Closure The Day Before The August Core Update, Then Sees Traffic Surge

August 23, 2024 by BTR

There are many sad stories around sites getting hit by Google algorithm updates, such as core updates and of course the September 2023 helpful content update. But Hardbacon, a financial and budgeting company, was hit hard by those Google updates, then announced the company would file for bankruptcy the day before the August 2024 core … Read more

Google Father’s Day Weekend Search Ranking Volatility Update

June 16, 2024 by BTR

Happy Father’s Day – it looks like we are seeing some pretty significant ranking fluctuations and volatility within the Google Search results over the past day or so. Yep, yet another big Google weekend update of sorts – of course – not confirmed by Google. I am seeing a huge spike in chatter from SEOs … Read more

Google Search Ranking Volatility Over The Memorial Day Weekend

May 28, 2024 by BTR

While I highly doubt Google pushed an algorithmic change over Memorial Day, there was a significant spike in chatter in the SEO community and the third-party Google Search tracking tools are showing volatility. Yes, traffic can be weird and lower on Memorial Day – I get that – but there seems to be more movement … Read more

Google’s Grayed Out Logo On Memorial Day

May 27, 2024 by BTR

Google has grayed out, muted, its logo, for Memorial Day, again this year. It also applied an American flag under the search box with the message, “Honoring those who sacrificed.” That links to the search results for [Memorial Day] on Google Search. Here is a screenshot of the home page: Google has done this last … Read more

Google May Recrawl URLs Multiple Times Per Day To Every Few Months

May 3, 2024 by BTR

Google has to crawl the web to build its index for it to provide search results. And since webpages and documents get updated, Google needs to recrawl those URLs from time to time. Google will recrawl URLs at different rates, said John Mueller of Google. John Mueller wrote on X, “Search engines recrawl URLs at … Read more

Prototype in a Day: Accelerating Innovation with GenAI | Seer Interactive

March 26, 2024 by BTR

When our Innovation team, a blend of Product Managers and Data Engineers, met at our home office in Philadelphia, we had a clear target: to fast-track a prototype combining GenAI with our data platform Supernova in one day.

Google Merchant Center Product Studio With Themed Templates – St. Patrick’s Day Ready

March 15, 2024 by BTR

Google Merchant Center has added new themed templates to the Product Studio. The new theme was for St. Patrick’s Day, which is coming up this Sunday. But Google will soon add Easter, Spring, and Mother’s Day themed templates to the Product Studio as well. Google announced “Product Studio is rolling out seasonal themed templates, and … Read more

This day in search marketing history: February 29

February 29, 2024 by BTR

© 2024 Third Door Media, Inc. All rights reserved. Third Door Media, Inc. is a publisher and marketing solutions provider incorporated in Delaware, USA, with an address 88 Schoolhouse Road, PO Box 3103, Edgartown, MA 02539. Third Door Media operates business-to-business media properties and produces events. It is the publisher of Search Engine Land the … Read more

Google Checks 4 Billion Host Names Each Day For Robots.txt

December 27, 2023 by BTR

Did you know that Google Search checks about four billion host names each and every day for robots.txt purposes? Gary Illyes said in the December Search Off The Record podcast “we have about four billion host names that we check every single day for robots.txt.” He said this at the 20:31 mark in the video. … Read more

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