You may have Googled something in the past and seen articles just published in the last few hours at the very top. If you publish articles of your own, you may even have wondered how these other websites managed to achieve this with brand-new content. The answer to that is “Query Deserves Freshness (QDF),” which … Read more
What Is Query Deserves Freshness? Query deserves freshness (QDF) is a part of Google’s algorithm that prioritizes newer content in search results when a searched topic is trending, rapidly evolving, or changing over time. It was introduced as a model that can determine when there’s demand for fresh information. For example, QDF may elevate articles … Read more
Google’s CEO Sundar Pichai recently discussed the future of search, affirming the importance of websites (good news for SEO). But how can that be if AI is supposed to make search engines obsolete (along with SEO)? Search vs Chatbots vs Generative Search There’s a lot of discussion about AI search but what’s consistently missing is … Read more
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