What Is SEO Web Design? Incorporating SEO in web design is all about bringing search engine optimization—the practice of improving a website to increase its rankings in search engine results—into the website designing and building process. Which helps increase traffic and improve the user experience. And organic ranking factors like mobile-readiness and site speed are … Read more
Kateryna HordiienkoResearch Editor at Serpstat When it comes to popular SEO strategies, keyword research and backlinks analysis are among the first associations. You won’t be able to reach better search engine rankings by SEO-oriented tactics only. Adding aesthetic design elements and waiting for magnificent conversion rates is not enough either. Taking care of the site … Read more
“You get what you pay for”. To an extent, this is true for all things, including website design and development. There are, however, extremely wide variations in costs for these services, and the highest price points certainly don’t always equate to better quality outcomes. In particular, small business owners and sole traders often need to … Read more
Blog / Digital Marketing / How UX affects SEO Today, SEO is comprised of much more than keywords and backlinks. Google pays a lot of attention to user interests and experiences, which is why UI/UX design has become an integral part of website optimization. In this article, we will explain what lies behind these abbreviations … Read more
Google Ads started rolling out its new look after months of trialing two different designs. The new format features a main menu on the left of the screen and has pages organized into high-level categories to make navigation easier for new and experienced advertisers. Why we care: All Google Ad users will be moved over … Read more
Google has announced that it has picked a new design navigation for the Google Ads advertiser console. It has been testing new designs since early March and now picked the design with a main menu on the left of the screen, with pages organized into 5 high-level categories. Here is a GIF of it in … Read more
Every business needs a website. It’s often the first thing your potential customers see, so it’s important that it’s visually appealing. A well-designed website invites customers to explore your products and services and ultimately make a purchasing decision. However, you might not have the experience or time to design it yourself or the budget to … Read more
In 2023, we may take mobile-friendly sites as a given. But in 2015, when Google released its mobile-friendly search update for the first time, it threw everyone into a tailspin. The webmasters were terrified, and search engine optimization (SEO) experts called it Mobilegeddon. Why all the drama? Because Google was taking its UX obsession to … Read more
What problems and challenges are we facing today? As an enterprise doing business in today’s dynamic and competitive global market, we are facing a multitude of challenges and opportunities: GRC, legal mandates, and regulatory compliance Cyber security breaching concerns Never-ending competitive products & services released into the market New disrupted technology emerging constantly Continuous customer/employee … Read more
Since last week, Google has been rolling out a new search settings design interface. It looks more like the material design interface, with rounded and shaded borders. This is compared to the more bland textual look for search settings. I had a few people share it with me last week (I can’t seem to find … Read more
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