Microsoft announced a new streamlined experience below Copilot’s organic response and two new capabilities, diagnostics and performance snapshot. Microsoft sent a low resolution screenshot of how the ads in the Copilot results will appear. Ads in Copilot will be featured in a new, streamlined experience below Copilot’s organic response, with a higher focus on the … Read more
Google announced what it is calling “strengthen your first-party data strategy with new tools.” These new tools are Tag Diagnostics and a new consent management setup within Google Ads, Google Analytics, and Tag Manager. Tag Diagnostics Here you can find notifications about potential measurement setup issues and how to fix them, such as: If you … Read more
Google is testing a new user interface treatment for the Google Ads diagnostic insights view. This new UI highlighted an issue with low ad strength that drove a lot of concern within the PPC community. In short, Ginny Marvin, Google’s Ads Liaison, said the ad strength and pinning details are not new, but the treatment … Read more
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