Documenting Google’s site-level evaluation and impact on search rankings using the ‘Gabeback Machine’ [Googler Quotes, Videos, Documentation and more]

Documenting Google’s site-level evaluation and impact on search rankings using the ‘Gabeback Machine’ [Googler Quotes, Videos, Documentation and more]

It’s not like all urls on a site suddenly become low quality overnight… It’s a site-level adjustment that can impact rankings across an entire site. After the recent creator summit, some attendees explained that Google’s Pandu Nayak joined the group to answer questions about the helpful content update, Google’s evaluation of quality, the current state … Read more

Core Web Vitals Documentation Updated

Core Web Vitals Documentation Updated

The official documentation for how Core Web Vitals are scored was recently updated with new insights into how Interaction to Next Paint (INP) scoring thresholds were chosen and offers a better understanding of Interaction To Next Paint. Interaction to Next Paint (INP) Interaction to Next Paint (INP) is a relatively new metric, officially becoming a … Read more

Google Updates URL Structure, Favicon & Adds Google Trends Documentation

Google Updates URL Structure, Favicon & Adds Google Trends Documentation

Google has added a new search document on Google Trends while also making some small updates to the URL structure, best practices documentation, and favicons documentation. Google has been doing a lot of videos around Google Trends, so the new documentation around that topic is not a surprise. (1) URL Structure best practices documentation (over … Read more

New Google Trends SEO Documentation

New Google Trends SEO Documentation

Google Search Central published new documentation on Google Trends, explaining how to use it for search marketing. This guide serves as an easy to understand introduction for newcomers and a helpful refresher for experienced search marketers and publishers. The new guide has six sections: About Google Trends Tutorial on monitoring trends How to do keyword … Read more

Google Updates Their Spam Policy Documentation

Google Updates Their Spam Policy Documentation

Google updated their spam documentation, adding a new definition of site reputation abuse as the largest single change, followed by additional information about manual action consequences. The remaining updates are a content refresh aimed at making the documentation easier to understand and more concise. Understanding these changes can provide ideas for how to update your … Read more

Google Removes Cache: Search Operator Documentation

Google Removes Cache: Search Operator Documentation

Google removed their documentation for the cache: search operator because it no longer works. The Internet Archive’s Wayback Machine shows the documentation was live as of September 17, 2024. The URL now redirects to a changelog notice announcing its removal. It was announced on March 2024 by Google SearchLiaison via X (formerly Twitter) that the … Read more

Google Revamps Entire Crawler Documentation

Google Revamps Entire Crawler Documentation

Google has launched a major revamp of its Crawler documentation, shrinking the main overview page and splitting content into three new, more focused pages.  Although the changelog downplays the changes there is an entirely new section and basically a rewrite of the entire crawler overview page. The additional pages allows Google to increase the information … Read more

Google Updates Its Google Crawlers and Fetchers Documentation

Google Updates Its Google Crawlers and Fetchers Documentation

Google has completely reorganized its crawlers and user-triggered fetchers documentation. It used to be all on one page and now it is in several pages. Most of the changes were just moving content around but Google did add sections for what product each crawler affects, and added a robots.txt snippet for each crawler to demonstrate … Read more

Google updates crawlers and user-triggered fetchers documentation

Google updates crawlers and user-triggered fetchers documentation

Google has made a series of updates to its crawlers and user-triggered fetchers documentation, mostly breaking out the single-page document into multiple pages and documents. But Google also expanded what product each crawler affects with a new section next to each crawler and added a robots.txt snippet for each crawler to demonstrate how to use … Read more

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