Today’s Ask an SEO question is a common one, both from SEO pros and from clients. I’m going to focus more on the first part: What causedi my traffic to drop month over month? Here’s the full question from Britney in Houston, who writes: What would cause a company’s organic search traffic to sharply decline … Read more
Webinar with Jill Caren – How to Spot and Fix Sudden Drops in Website Traffic Source link
Google’s John Mueller said that an issue with Cumulative Layout Shift scores would not be a reason why your website suddenly and significantly drops in the Google search results rankings. A Reddit user posted asking “Sudden decrease in organic search traffic – is Cumulative Layout Shift to blame?” John Mueller from Google posted his classic … Read more
Google has updated its favicon search developer documentation to remove the section for the Google Favicon user agent and to clarify that if you want Google to show your favicon you must allow both Googlebot-Image and Googlebot to crawl your pages. Here is what changed in the favicon documentation – you can also compare yourself … Read more
Last week, we learned that Google officially dropped indented results from its search results interface. With that Google, on Friday, removed the “Host group” section from its visual elements gallery help document. Here is what that section said, via the Wayback Machine: “A host group is two or more consecutive text results from the same … Read more
Google Ads is no longer maintaining individual and ad group keyword forecasting in Keyword Planner. Few advertisers were using these features so the platform decided to retire them, according to Ginny Marvin, Google’s Ad Liaison, on X (formerly known as Twitter). However, campaign-level forecasts and historical keyword-level data are still available. Why we care. By … Read more
A few years ago, Google’s Daniel Waisberg wrote two blog posts, one on analyzing Google Search traffic drops and the other on optimizing website performance with a Search Console bubble chart. Both those blog posts are now new evergreen Google search help documents with significant changes to the content and illustrations. The new documents are … Read more
In August, Google announced it would do away with How-to rich results on the mobile search results. Now, Google has decided to completely do away with How-to rich results both on mobile search and also on desktop search. Google posted on X saying, “Continuing our efforts to simplify Google’s search results, we’re extending the How-to … Read more
When Google launched its Search Generative Experience, the AI-powered answer embedded local results from Google Business Profiles in a local pack. In fact, it was a “five pack” but now, Google is no longer showing the local pack at all – at least at the time I wrote this story. Here is a screenshot from … Read more
Earlier this month, we reported that Google was testing three-different citation and link formats in the Search Generative Experience AI-generated answer. It seems that as of yesterday, Google has pulled back that test and removed the links from those answers. Britney Muller noticed they went away yesterday afternoon and posted about it on Twitter. “Have … Read more
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