Earnings

Most interesting takeaways for SEOs on Google’s Q3 2024 earnings call – Marie Haynes

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Most interesting takeaways for SEOs on Google’s Q3 2024 earnings call – Marie Haynes

Google’s most recent earnings call was quite optimistic. Here are the bits I found most interesting. AI Overviews In 8 months they have reduced the costs for AIO’s by 90%. Google is seeing strong engagement with AIO’s. They are increasing overall search usage and satisfaction. People who use them come back to search more often. … Read more

Google AdSense Publishers Seeing Huge RPM Earnings Drops

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Google AdSense Publishers Seeing Huge RPM Earnings Drops

Many Google AdSense publishers have been reporting massive declines in their earnings and RPMs (page revenue per thousand impressions) since late February. This comes a couple of weeks after we reported that the switch from CPC to CPM bidding in AdSense did not negatively affect publishers’ revenue. There are many threads of complaints from AdSense … Read more

Google’s Q4 Earnings Reveal AI’s Growing Role In Search

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Google’s Q4 Earnings Reveal AI’s Growing Role In Search

Alphabet, the parent company of Google, announced its financial results for Q4 and the full year of 2023. Alphabet’s CEO, Sundar Pichai, was pleased with the company’s ongoing success. He pointed to gains in Google Search advertising, YouTube ad revenue, and demand for Google Cloud products and services. “We are pleased with the ongoing strength … Read more

Harnessing AI for Earnings Report Analysis | Seer Interactive

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Harnessing AI for Earnings Report Analysis | Seer Interactive
Harnessing AI for Earnings Report Analysis | Seer Interactive


In the digital age, where data drives decisions, the ability to quickly and accurately analyze financial reports is invaluable. Particularly for public companies, earnings reports are a goldmine of information. However, deciphering these dense documents can be daunting. This is where Artificial Intelligence (AI) steps in, transforming a complex process into an insightful and manageable one.

In this blog, we’ll explore how to leverage AI, particularly tools like ChatGPT4 and Bard, to extract key insights from earnings reports, enhancing consultative value for clients and internal teams alike.

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What we learned about SGE, Bard and Gemini from Google’s Q3 2023 Earnings call – Marie Haynes

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What we learned about SGE, Bard and Gemini from Google’s Q3 2023 Earnings call – Marie Haynes

Google’s latest earnings call gave us a little bit more of a glimpse of where Google is headed. Below I’ve included several quotes from the call. Here is a summary of the most important parts: Google is focused on SGE. There has been strong user feedback and adoption. Google is in the early stages of … Read more

Microsoft Earnings Call Highlights Latest In AI For Search & Ads

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Microsoft Earnings Call Highlights Latest In AI For Search & Ads

During its latest quarterly earnings call, Microsoft highlighted how it is leveraging artificial intelligence to improve search, advertising, and productivity. Satya Nadella, Microsoft’s CEO, stated that the company is “redefining how people use the internet to search and create” with AI copilot capabilities. These include GitHub Copilot for developers, Power Platform Copilot for low-code app … Read more

Key Updates From Alphabet’s Q3 Earnings Call For Marketers

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Key Updates From Alphabet’s Q3 Earnings Call For Marketers

Google’s parent company, Alphabet Inc., held its third quarter 2023 earnings call, offering insights into how its major products and services are performing. Specifically, the earnings call transcript reveals how Alphabet’s investments in AI and new generative search capabilities positively impact its business, with implications for marketers and advertisers. Search Ads Google Search ads remain … Read more

+45.99% Earnings Increase in 5 Months for a Digital Infoproduct

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+45.99% Earnings Increase in 5 Months for a Digital Infoproduct

You’re about to get the strategy behind one of the most challenging SEO campaigns my SEO agency has ever run. Why was it so challenging?  3 reasons: First, the niche is massively competitive: A make-money-online infoproduct in the financial niche.  Nuff said. Second, we only had 5-months to pull this off. Third, just like any … Read more

Google’s Vision for Search in 2023 and Beyond – Analysis of the Q2 2023 Earnings Call

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Google’s Vision for Search in 2023 and Beyond – Analysis of the Q2 2023 Earnings Call

Google’s most recent earnings call contained a number of interesting statements about where Search is headed. Sundar Pichai spoke repeatedly about the evolution of Search that is happening because of Google’s use of AI.  Throughout this article I’ve included quotes from those on the call. I have added bolding to parts that I thought were … Read more

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