Fashion ecommerce: How to analyze search demand and forecast trends

Fashion ecommerce: How to analyze search demand and forecast trends

Fashion ecommerce is going through a period of change. Brands are under increasing pressure from consumers and market forces to become more sustainable and less wasteful, especially in fast fashion. As a result: Several brands are starting to charge customers for returning online purchases. Resale ecommerce, or “recommerce,” is growing quickly and entering the mainstream.  … Read more

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