Google has announced a number of new search-related features to its mobile version of the Chrome browser. These updates include new local Chrome Actions, new search shortcuts, trending in search suggestions and more. Local Chrome Actions Google said it “added new Chrome Actions to help you save time when you’re trying to engage with places … Read more
Google today announced updates to Google Analytics 4 (GA4). The coming months will see improved cross-channel reporting and budgeting, AI-generated insights and some integration with Chrome Privacy Sandbox. What’s new. These are the five new features Google announced: Third-party ad data: Users will be able to import advertising data from Pinterest, Reddit and Snap directly into … Read more
As the July 1, 2024 shutdown **** for Universal Analytics (UA) draws near, Google has announced new features and improvements for Google Analytics 4 (GA4). These enhancements give marketers deeper insights and tools for cross-channel measurement and budget optimization. Expanded Cross-Channel Reporting GA4 is getting improved cross-channel reporting capabilities. You will soon be able to … Read more
AI tools can be incredibly useful in scaling your SEO efforts. At Backlinko, we use SEO AI software to support our content marketing activities alongside our team of expert SEO strategists, writers, and editors. These tools assist us with various tasks. From keyword research to content optimization. Want to integrate artificial intelligence into your SEO … Read more
Not everyone likes that “synthetic” text replaces “human” text on the web. Google’s policy updates are one of such manifestations. In today’s article, we will consider the following points: what elements of content can be generated by artificial intelligence the advantages and disadvantages of this approach how to use AI to avoid negative reactions from … Read more
Google announces the v17 release of the Google Ads API, bringing several new features and changes that advertisers and developers need to be aware of. Why we care. The updated version of Google Ads offers a range of new tools and capabilities to help you better manage and monitor the performance of campaigns. It’s also … Read more
SGE was officially rolled out on 14th May 2024 in most languages and regions. The ML techniques now generate organic search results and recommendations tailored to individual users’ needs; local search is no exception. This article aims to critically examine SGE’s impact on local businesses and highlight the tools that can be used to address … Read more
Rand Fishkin along with Mike King may have published one of the biggest data leaks outside of the Department of Justice reveal around Google Search and its internal ranking features and signals. The document was from an anonymous source but verified by Rand Fishkin and contains a ton of details on how Google Search reportedly … Read more
Google not only announced at Google I/O that AI Overviews are rolling out in the US this week but a number of new AI based search features coming out later in Google Search and in Google Search Labs. These features include the ability to adjust AI Overviews, muti-stepping reasoning, planning, AI-organized search results and Lens … Read more
As we draw closer to the end of Spring in the Northern Hemisphere, it’s time for us to give you a quick recap of all the new features and improvements released over the past few months. Let’s take a closer look at what’s new and how these updates will enhance your experience with SERPed. But … Read more
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