Google’s John Mueller answered a question on LinkedIn about how Google chooses canonicals, offering advice about what SEOs and publishers can do to encourage Google how to pick the right URL. What Is A Canonical URL? In the situation where multiple URLs (the addresses for multiple web pages) have the same content, Google will choose … Read more
Google’s John Mueller answered a question on Reddit about heading elements, confirming a slight impact but downplaying its significance, saying a lot about how Google uses headings. Hierarchical Heading Structure Hierarchical and hierarchy in the context of heading elements (H1, H2, etc.) refers to the organization of headings in order of importance or structure. In … Read more
Keyword cannibalization can negatively impact your website’s organic search performance. But catching and fixing this issue can have the opposite effect. Case in point: Two of our articles on Backlinko had cannibalization issues. So, we consolidated them with a 301 redirect. And saw a 466% increase in clicks year over year. Cannibalized pages undermine your … Read more
Google Search Console’s Search Performance reports are now delayed by over 53 hours and counting. It is not uncommon for these reports to be delayed, sometimes they get stuck, but for those trying to run client reports for the end of the month, you may find these delays frustrating. Google to fix. Google confirmed the … Read more
Google’s Gary Illyes recently answered the question of whether one should spend time fixing backlinks with wrong URLs that are pointing to a website, known as broken backlinks. The answer is interesting because it suggests a way of considering this issue in a completely unorthodox manner. Google: Should Broken Backlinks Be Fixed? During a recent … Read more
John Mueller from Google responded to a question on Reddit about the likelihood of fixing just 10 pages out of 20,000 pages on a site, how that might help that site recover from the Helpful content update. The site owner said only 10 pages were hit by that September helpful content update, and asked if … Read more
I’ll start by saying that was a hard title to write and I hope it makes sense. In short, Google’s John Mueller said on X, when it comes to fixing your site that was hit by the helpful content update, “it’s not relative to previously, it’s basically a re-evaluation of the whole site in the … Read more
Google Search Console is a web service that lets you monitor and manage your website’s presence in Google Search results. It also helps you identify potentially impactful website errors. Here’s what you need to know about these errors and how to fix them. Find and fix Google Search Console errors and much more with the … Read more
Google has confirmed it is working on resolving an indexing issue that it says is “affecting a small number of sites.” Google said that some “sites may experience slower than usual indexing times.” The search company is looking to “identifying the root cause” and hopes to fix the issue soon. The indexing issue seems … Read more
Google’s John Mueller responded to a thread in Reddit about finding and fixing inbound broken links, offering a nuanced insight that some broken links are worth finding and fixing and others are not. Reddit Question About Inbound Broken Links Someone asked on Reddit if there’s a way to find broken links for free. This is … Read more
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