4 Foundational Technology Needs to Actualize Unified Commerce / Blogs / Perficient

4 Foundational Technology Needs to Actualize Unified Commerce / Blogs / Perficient

I haven’t been able to sleep well as of late. Why? Because of the excitement around all the possibilities Unified Commerce offers brands, but more so the opportunity it provides you, me, and the consumers that experience what brands have to offer daily. For context, Unified Commerce is the strategy, implementation, and actions that allow … Read more

Owned Asset Optimization | The Foundational Guide

Owned Asset Optimization | The Foundational Guide

Key Points Owned asset optimization (OAO) is a new marketing strategy that aims to maximize the impact of assets brands fully own and control. Consumer behavior data is the foundation of an OAO strategy, allowing brands to understand how to provide value to their consumers. OAO enables brands to make stronger and more authentic connections … Read more

Social media & sharing icons powered by UltimatelySocial
error

Enjoy Our Website? Please share :) Thank you!