Hey there, fellow small business owner! If you’re navigating the world of B2B sales, you’ve probably noticed something: your customers expect a lot more from you these days. And they’re not just looking for great prices and reliable products—they want experiences. Yes, even in B2B, digital marketing matters! Gone are the days when you could … Read more
With such fierce competition out there and shorter attention spans than ever before, small businesses need to be more strategic than ever when it comes to managing customer relationships and growing their client base. That’s where a Customer Relationship Management (CRM) system comes in. A CRM isn’t just a fancy tool for tracking contacts; it’s … Read more
In the world of digital marketing, email is still king. It’s personal, direct, and—most importantly—effective. After all, there are 4.48 billion global email users and an average open rate of 36.5%. For small businesses, building and segmenting your email list can mean the difference between lukewarm results and a thriving, engaged audience. But where do … Read more
At Digital Freak in Melbourne, we **** to stay ahead of the game, especially when it comes to finding new ways to help small businesses make the most of their advertising dollars. And the latest exciting news from Google Ads has us buzzing! Google’s Display & Video 360 (DV360) just added Netflix advertising inventory to … Read more
Are you feeling overwhelmed by the number of advertising channels to promote your products or services? Not sure how to budget for online ads? For small businesses, marketing budgets are often limited, which makes it crucial to choose the right advertising platform to maximise return on investment (ROI). Among the most popular options, social media … Read more
Looking to make an impact in the B2B social media marketing landscape? As a small business digital marketing agency in Melbourne, we know you’re in good company. Since the early days of social media, businesses have been eager to leverage these platforms to their advantage—and for compelling reasons: But with fierce competition, standing out and … Read more
Black Friday and Cyber Monday (BFCM) have evolved into global shopping events, no longer confined to just the United States. For small businesses, these days offer tremendous opportunities to boost sales, acquire new customers, and build brand awareness. Whether you run an eCommerce store, a service-based business, or operate in the B2B space, having a … Read more
Running a small business blog can be a game-changer for your online presence and overall marketing strategy. But before diving in, it’s crucial to address some common questions about blogging for small businesses to determine if it’s worth your time and effort. Here’s insight from the content marketing team at our small business digital marketing … Read more
Your consumers have an almost limitless amount of information at their fingertips. Whether through podcasts, videos, blog posts, or social media, they have a multitude of sources driving them toward one brand over another. If it’s your job to attract these potential customers, you know the struggles of generating high-quality leads! In this guide from … Read more
In today’s digital landscape, captivating content reigns supreme. And when it comes to grabbing attention and driving results, video marketing stands out as a champion. This comprehensive guide equips you with everything you need to dive into the world of video marketing in 2024. This resource from our digital marketing agency in Melbourne will empower … Read more
421
229
714
826
543