Google Cache Is Now Fully Dead

Google Cache Is Now Fully Dead

Google has now totally disabled the Google Cache from completely working. Earlier this year, Google removed the cache link from the search result snippets. Then a couple of weeks ago, added links to the Wayback Machine. Now, the direct link to see the Google Cache has been fully disabled. If you try to go directly … Read more

Bingbot Fully Supports Brotli Compression & Now Tests Zstd Compression

Bingbot Fully Supports Brotli Compression & Now Tests Zstd Compression

Fabrice Canel from Microsoft announced that BingBot now fully supports Brotli compression and will soon be testing zstd Zstandard compression, a lossless data compression, for its crawler. Fabrice Canel wrote on X, “Bingbot now supports Brotli compression for all URLs after a successful ramp-up to 100%!” Microsoft began testing support for BingBot Brotli compression a … Read more

Google Ads Generative AI Automatically Created Assets Fully Live In English US/UK

Google Ads Generative AI Automatically Created Assets Fully Live In English US/UK

Google announced that the use of generative AI for automatically created assets (ACA) is now fully live for the English language in the US and UK. Google initially announced AI use for ACA back at its Google Marketing Live event in May 2023, and now it is fully live. Ginny Marvin, the Google Ads Liaison, … Read more

Follower Count Fully Live In Google Search Result Snippets

Follower Count Fully Live In Google Search Result Snippets

Google seems to have fully rolled out the follower count in the search result snippets for social media sites like YouTube, LinkedIn, Instagram, X and others. This was being tested back in April and Google said it would go live last week with the personalization features and it now seems fully live. This is live … Read more

Google Merchant Center Automated Discounts Fully Live

Google Merchant Center Automated Discounts Fully Live

Google Merchant Center seems to be rolling out its old beta feature named automated discounts. Automated discounts helps retailers automatically discount their product prices based on multiple real-time signals, Google explained. Emmanuel Flossie reported that after three years of testing this feature as a beta, it is “finally released” to the public. ” The fundamental … Read more

GA4 readiness: 23% have fully adopted, 50% still learning, 16% yet to begin

GA4 readiness: 23% have fully adopted, 50% still learning, 16% yet to begin

In just 48 hours we received around 400 responses to our poll question about Google Analytics 4. With the standard version of Universal Analytics sunsetting tomorrow (July 1), we asked you: What level of readiness are you (and/or your team) at when it comes to switching to GA4 from Universal Analytics? Despite plenty of frustration: Almost … Read more

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