Data-Driven Growth: How Global Companies Excel with Serpstat, BigQuery and Looker Studio — Serpstat Blog

Data-Driven Growth: How Global Companies Excel with Serpstat, BigQuery and Looker Studio — Serpstat Blog

Businesses are always looking for better ways to understand data and make smarter decisions. An effective approach is using multiple platforms together to analyze data. By combining tools like Serpstat, BigQuery, and Looker Studio (ex Data Studio), you can dig deeper into insightful data to find trends and patterns you might have missed before. We’ll … Read more

Google Course Info Rich Results Go Global

Google Course Info Rich Results Go Global

A couple of months ago, Google launched course info rich results in the Engish regions but now it may be rolling out beyond those regions. Some SEOs in India are now seeing it for the first time, keep in mind, they are English results but not necessarily in English regions. Shameem Adhikarath spotted this for … Read more

+115K YoY Traffic Increase for Global Sporting Goods Enterprise

+115K YoY Traffic Increase for Global Sporting Goods Enterprise

Mary Kate Mack Mary Kate is the SEO Content Manager for seoClarity. Her favorite part of the platform is Content Fusion. “As someone who lives and breathes content creation, Content Fusion is the best resource for creating the best content and better search visibility. It’s powerful and continues to amaze me!” You can learn more … Read more

Microsoft and Baidu Global team up for enhanced ad targeting capabilities

Microsoft and Baidu Global team up for enhanced ad targeting capabilities

Baidu Global is teaming up with Microsoft Advertising to improve the accuracy of its ad targeting capabilities. The company is set to utilize Microsoft Advertising’s Chat Ads API to offer users of its mobile keyboard, Baidu Global Keyboard, more relevant and engaging sponsored content suggestions. Microsoft has confirmed the partnership will officially begin in early … Read more

SEO Localization: Tactics for Targeted Global Online Visibility

SEO Localization: Tactics for Targeted Global Online Visibility

What Is SEO Localization? SEO localization is the process of optimizing your website for different languages and regions so it can rank higher in search engine results and drive more relevant traffic.  And SEO localization goes beyond simply translating your content. It also involves tailoring it to your target audience’s local culture, preferences, and search habits. … Read more

International SEO: Best Practices for Global Online Success

International SEO: Best Practices for Global Online Success

What Is International SEO? International SEO is the process of boosting your website’s visibility on search engine results pages (SERPs) for different languages and countries. It allows businesses to target an international audience with their content. And drive organic traffic from different geographic locations. In this guide, we’ll share best practices for building an effective … Read more

Perficient’s Global Footprint Enables Genuine Connection and Collaboration / Blogs / Perficient

Perficient’s Global Footprint Enables Genuine Connection and Collaboration / Blogs / Perficient

With more than 7,500 colleagues and dozens of global locations, Perficient is making genuine and meaningful connections across the world. Through Perficient’s promise to challenge, champion, and celebrate all colleagues, our company remains a top workplace in the eyes of our people. We take pride in creating a diverse work environment that celebrates and enables … Read more

Key Considerations For A Global Content Calendar

Key Considerations For A Global Content Calendar

There are many challenges with managing content on global websites, so anything you can do to increase collaboration and reduce the workload for other teams will be appreciated. A variety of elements contribute to effective content on your market-specific websites, with much of the focus being on the quality of the translation and localization. Still, … Read more

Global Business Success: Top Considerations for International Marketing

Global Business Success: Top Considerations for International Marketing

As businesses increasingly eye international horizons, they often realize that the path to global success success is fraught with challenges. Not just the evident hurdles of language, time zones, and tariffs, but also less apparent obstacles in the form of cultural nuances, negotiation methods, and local SEO practices. The world of international marketing and SEO … Read more

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